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Amazon flipped a default and made me thousands of dollars

expatsoftware.com

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Re: Amazon flipped a default and made me thousands of dollars

#81

Earlier quoted context omitted.

It's a hilarious page, but I wouldn't call it "informatively" good, you can't easily eyeball the difference between the plans in the way the good ol' pricing grid would show.

There's a pretty 3-column pricing grid sitting unused on the server, after a day of painstaking pixel nudging then 30 days of pummeling in an A/B test against that ugly wall of text you see today. I'm as surprised as you. But I'm not arguing against math.

> There's a pretty 3-column pricing grid sitting unused on the server, after a day of painstaking pixel nudging then 30 days of pummeling in an A/B test against that ugly wall of text you see today.

That's really interesting; how big was the difference and what do you think the source of the difference was?

Re: Amazon flipped a default and made me thousands of dollars

#82
post #74

Earlier quoted context omitted.

If I'd had the forethought to build up a sock puppet HN account before writing the article, this is the comment I'd use it to write. Thanks for that. Now I have two sites getting pummeled at once.

Every new venture needs to fill three roles: the technical founder, the business person, and the comedian.

and sock puppet

Re: Amazon flipped a default and made me thousands of dollars

#85
post #49

Earlier quoted context omitted.

I'm not sure the word 'hope' means what you think it means. Or, for that matter, that "need some help to cover our expenses" does. But I guess I shouldn't be surprised that "we're not really making money, we just need some help to cover our expenses" is good marketing, and I guess it's not a new technique. I'll have to remember to be more skeptical.

Try to remember to be more pleasant as well.

You're right, i could have been more pleasant, sorry.

I am personally offended that someone is using "We had hoped to provide this for free but need to make expenses" as a marketing strategy to make more than expenses. When others really are asking for money just to cover expenses.

It may not matter to some people. There's nothing wrong with charging money for providing a service in order to make a good profit. But the marketing is obviously targeted towards those who it _does_ matter to, if it didn't matter to anyone, you wouldn't need to give the impression that you were _not_ charging money for providing a service in order to make a good profit.

I am in the minority of HN in having this reaction I guess?

Re: Amazon flipped a default and made me thousands of dollars

#87
post #75

Earlier quoted context omitted.

You'll want Upper Management to be looking at the Features Page[1] instead. Though I should probably add some more check marks to it just to be on the safe side. [1] https://www.s3stat.com/Features.aspx

The fact that some of the 'features' are two lines, but there's no way to differentiate rows makes that page kind of hard to read, fwiw. Not that it really matters, because who actually gives a shit about those aside from the # of check marks!

Just wanted to +1 this issue, OP can fix this if they increase the width of the container of the page.

Re: Amazon flipped a default and made me thousands of dollars

#88

Here are my 2 cents about the pricing page you have @jasonkester "Cheap Bastard Plan" is both little too much slang, and unpleasant to look at if you are in a demo to show this service to upper management. I am not saying that you should have a boring, enterprisey pricing page with formal words, in fact I really like what you did there with free plan. Just saying that you can rephrase it with little more easy-going w…

$300 a month falls well within discretionary spend for even moderately sized orgs. This would need at most, VP level sign off.

In fact it's often far easier to get hundreds of dollars per month approved than tens. Everybody knows who's responsible for approving hundreds, no one really wants to think about who approves $10. All of the people who want to spend $10 are approved for nothing at all of the people who would approve and set up $10 are too busy for such small stuff.

I'd jack it to $750. To corporate, it's the exact same choice.

Re: Amazon flipped a default and made me thousands of dollars

#90
post #74

Earlier quoted context omitted.

Every new venture needs to fill three roles: the technical founder, the business person, and the comedian.

and sock puppet

because pets can't drive [1]

[1] http://www.forbes.com/2000/11/07/1107pets.html

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