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Adblock Plus now sells ads

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Re: Adblock Plus now sells ads

#161
post #36

uBlock Origin it is! Extensions: Chrome: https://chrome.google.com/webstore/detail/ublock-origin/cjpa... Firefox: https://addons.mozilla.org/en-US/firefox/addon/ublock-origin... Opera: https://addons.opera.com/en/extensions/details/ublock/ Microsoft Edge: https://github.com/nikrolls/uBlock-Edge#microsoft-edge

A word of warning about uBlock for those who aren't aware: uBlock Origin forked off of uBlock some time ago and left the Safari version behind. For Chrome and Firefox uBlock Origin is great, but for Safari I personally suggest Wipr[1]. 1: https://safari-extensions.apple.com/details/?id=com.giorgioc...

Wipr on Safari is great, it's super lightweight, probably the fastest ad-blocking experience on any platform. My only complaint is a lack of configurability, it doesn't seem to have any way to whitelist things etc.

Re: Adblock Plus now sells ads

#162
post #83

Earlier quoted context omitted.

The only thing to do if you haven't already. uBlock is open source and does the job. This all adBlock making money by blocking ads and then showing their own ads is becoming ridiculous and unethical. So what does Adblock stand for now ?

Why is it unethical? What ethical principle is being violated? (These are not rhetorical questions.)

Blocking Ad is itself unethical. Ads are placed on pages to pay for the content. By blocking ads you are depriving the content creators of compensation for their work.

Replacing Ads with other ads is worse because you're not only depriving a content creator of revenue but then profiting off of their work. You could argue that it amounts to theft.

Re: Adblock Plus now sells ads

#163
post #113

Earlier quoted context omitted.

Also, look at blocking DNS as an alternative to in-browser blocking: http://www.abelhadigital.com/hostsman

Using a HOSTS file to block things while effective, is also a very bad user experience. For example, some sites won't let you in until you unblock ads. With an extension you can use the in-browser UI to whitelist that site, with a HOSTS file you'd have to figure out exactly which domains got blocked, then update the HOSTS file, and finally restart the browser & flush the DNS Cache Resolver for it to take effect. Agai…

> is also a very bad user experience

I think I'll be the judge of that, given that I'm the "user" in this "experience" ;) It works just fine for me.

Re: Adblock Plus now sells ads

#164
A missing factoid via the corresponding WSJ article:

http://www.wsj.com/articles/adblock-plus-is-launching-an-ad-...

"Advertisers will not be able to target ads via the Acceptable Ads Platform using the granular behavioral data many have become accustomed too, however, to preserve user privacy and security.

Rather, they’ll have a limited set of information with which to target their ads, including the domain on which an ad would appear; the device, browser and operating system on which it’s being loaded; and the geographical location it’s being loaded from."

OK, so the "limited" set of information is already 5 pieces of information, and without specifics about the geographical location I am going to assume it can vary on any scale determined and changed by ABP at their discretion. In combination this is very likely to be a UUID for a vast majority of people (sorry, I don't have a reference, but that is what I have read somewhere). More pertinently, I have a vague feeling that this combination is enough for retargeting (people in adtech, please give us your input).

Folks are mentioning uBlock Origin. But there is tremendous pressure from online publishers, who I expect are soon going to turn this into a game of Whack-a-Blocker.

Re: Adblock Plus now sells ads

#165

Earlier quoted context omitted.

Why is it unethical? What ethical principle is being violated? (These are not rhetorical questions.)

Blocking Ad is itself unethical. Ads are placed on pages to pay for the content. By blocking ads you are depriving the content creators of compensation for their work. Replacing Ads with other ads is worse because you're not only depriving a content creator of revenue but then profiting off of their work. You could argue that it amounts to theft.

Do you also think that leaving the room or changing the channel when the TV or radio plays an ad is unethical?

Is using fast-forward on your DVR unethical?

Is skimming past the ads in a newspaper or magazine unethical?

Is it ethical to let your eyes glide past the ads shown in a browser?

Is it ethical to read books from a free library rather than buying the right to read a copy from a store?

Re: Adblock Plus now sells ads

#167
post #78

This is extortion, plain and simple. Essentially they're forcing advertisers to funnel all ad content through them. Good thing for uBlock Origin because otherwise they should be indicted to anti-competitive behavior. No, I don't like ads and I run uBlock Origin. I don't work for an advertising company and couldn't care less about ads. But what Adblock Plus is doing here is illegal.

How is it illegal?

Re: Adblock Plus now sells ads

#168

Earlier quoted context omitted.

Why is it unethical? What ethical principle is being violated? (These are not rhetorical questions.)

On the Internet, unethical = I don't like it

In real life, unethical = I don't like it

Do you think there is some ultimate arbiter of what is and isn't "ethical"?

Re: Adblock Plus now sells ads

#169

Earlier quoted context omitted.

Why is it unethical? What ethical principle is being violated? (These are not rhetorical questions.)

Trust. Performing the exact opposite of the stated and expected purpose of the application, for money, is a violation of trust. There is an implied belief that a product should do what it claims (and its name clearly states a purpose -- ad BLOCK), and the plain English reading of the title makes that pretty clear. Imagine a virus scanner that only blocked those viruses that didn't pay up.

Well, huh, they do state the purpose clear on their homepage:

    Surf the web without annoying ads!

    Can block tracking, malware domains, banners, pop-ups and video ads - even on Facebook and YouTube
    Unobtrusive ads aren't being blocked in order to support websites (configurable)
    It's free! (GPLv3)
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