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Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

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Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#81
post #63
post #17

Earlier quoted context omitted.

Franchise fatigue is very real IMO, and it's all the more evident with the recent trend of annual franchises in video games. I wonder if Star Wars will suffer the same fate at the box office eventually.

Eventually? We were all thoroughly sick of it after the original trilogy was released umpteen times, let alone now after after the 62 home video and box set releases to date: http://starwars.wikia.com/wiki/Star_Wars_home_video_releases

I think that was something different than franchise fatigue, as those were cases of a very slight variation of the same thing being released over and over. I think franchise fatigue is more about new stuff being released in the same setting and people being tired of the setting. People were still very excited about Episode 1 when it came out (not so much after), so I think that points to it being less of a franchise fatigue problem than an overexposure of a few movies (at that time, at least).

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#82
post #73

Earlier quoted context omitted.

I disagree. The problem with marvel is we know what to expect, it's really hard to outdo any previous movie they release and it feels they are going down hill, but I often wonder if you swapped the releases of some movies would the same still hold true that the sequel isn't as good as the first or would the sequel be better than the first.

> it's really hard to outdo any previous movie they release This is exactly it. Each epic battle scene is so over the top it's almost impossible to come up with something even more epic and over the top. Too bad they don't realize a good story doesn't need that. I thought the older James Bond movies had it figured out.

You're being unfair there, Marvel Studios movies have pretty decent stories and a lot of comedic value even disregarding all the action. There is a reason they never get panned like a lot of the DC ones.

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#83
post #73

Earlier quoted context omitted.

I disagree. The problem with marvel is we know what to expect, it's really hard to outdo any previous movie they release and it feels they are going down hill, but I often wonder if you swapped the releases of some movies would the same still hold true that the sequel isn't as good as the first or would the sequel be better than the first.

> it's really hard to outdo any previous movie they release This is exactly it. Each epic battle scene is so over the top it's almost impossible to come up with something even more epic and over the top. Too bad they don't realize a good story doesn't need that. I thought the older James Bond movies had it figured out.

They occasionally deliver. The second Captain America movie was a fairly good spy thriller, IMO.

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#84

There's a common fallacy that happens frequently when Silicon Valley technologists start talking about Nintendo, and that is the idea that "their hardware can never compete with the ubiquity of mobile platforms, they should just become a software company and port their games to iOS and Android!" The success of Pokémon Go, and this new Mario game as well, is showing that Nintendo is taking a different strategy: they'r…

I think its a great play by Nintendo to use mobile as a new conversion/user acquisition channel. I don't think we've seen any changes in the way Nintendo has been acquiring/marketing to new (non-previously-Nintendo-platform-owning) customers in the past 5 years. Putting their base IPs on popular mobile platforms is what appears to be their first modern approach at customer acquisition and will likely serve as a good upsell strategy to their hardware platforms.

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#85
post #69
post #60

Earlier quoted context omitted.

I wouldn't go as far to say they're stuck in the 80s, but when it comes to technology and current trends Nintendo is consistently considered the lagging player (the fact that they're still grappling with online gaming and infrastructure is laughable). The general consumer doesn't understand how miserable a failure their latest console was and that the small catalog of "high rated" games (debatable considering their r…

> but when it comes to technology and current trends Nintendo is consistently considered the lagging player Technology was never their selling point—even the original NES came out with an 8-bit processor while 16 bit processors were already available. Why? Because it was cheaper, and easier to develop for. Their main selling point has always been strong gameplay experiences.

NES had only two types of games: either you jump on top of enemies or you constantly move right and kick them. Actually there were only two games but with different sprite images. But even that was wonderful in 1982, because it happened on your TV, like movie, but controllable by you! And they're trying to sell the same 'magic VCR where you can control retarded boy jumping on mushrooms' in 2016. Except on phone handsets instead of TV sets. Maybe someone will be heavily impressed that instead of dialing and talking you control virtual italian plumber right on your telephone!

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#86
post #76

Earlier quoted context omitted.

I think the Mario IP combined with an App Store feature, which it is almost certain to get, should give it respectable enough download numbers for Nintendo to consider it a success. Endless runner games historically don't monetise as well as other genres so allowing the user to trial the game then pay a fee for full access might work out better for them than if they had went the micro-transaction route. The decision…

Did Pokemon even get featured on the App Store? Once your name recognition is big enough, traditional marketing is just rounding error.

It did, but long after it was already popular.

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#87
post #28

Call me cynical, but I still don't believe that you can clone a endless runner game, slap Mario on it, and expect it to be successful on mobile. I get that it's a big deal that Nintendo and Super Mario are coming to mobile, but as soon as the novelty of the news is off I think they'll face a pretty major reality check.

I think the Mario IP combined with an App Store feature, which it is almost certain to get, should give it respectable enough download numbers for Nintendo to consider it a success. Endless runner games historically don't monetise as well as other genres so allowing the user to trial the game then pay a fee for full access might work out better for them than if they had went the micro-transaction route. The decision…

It already is featured in the App Store (with a "notify me when this becomes available" instead of buy button)

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#88
post #69
post #60

Earlier quoted context omitted.

I wouldn't go as far to say they're stuck in the 80s, but when it comes to technology and current trends Nintendo is consistently considered the lagging player (the fact that they're still grappling with online gaming and infrastructure is laughable). The general consumer doesn't understand how miserable a failure their latest console was and that the small catalog of "high rated" games (debatable considering their r…

> but when it comes to technology and current trends Nintendo is consistently considered the lagging player Technology was never their selling point—even the original NES came out with an 8-bit processor while 16 bit processors were already available. Why? Because it was cheaper, and easier to develop for. Their main selling point has always been strong gameplay experiences.

A selling point which isn't enough in the current climate when it comes to living room hardware. As of June this year the Wii U has only sold (to retail, which doesn't actually mean total sales to consumers) 13.02 million units worldwide. [0] Compare that to the either Playstation 4 or Xbox One sales and the pricing of their new 4K iterations (respectively PS4 Pro and Scorpio) and it's obvious to see both enthusiasts and the typical consumer no longer value Nintendo's games enough to shell out $300 for their small catalog.

Their current strategy consists of developing and selling software to the casual cohort they lost between the Wii and WiiU release, in order to bolster new hardware sales. Buying their stock on the announcement of that software is ill-advised because no one knows what their new hardware looks like and whether or not they can convince that audience to spend cash on it when the alternatives are such better/easier sells.

[0] https://www.nintendo.co.jp/ir/en/sales/hard_soft/ https://www.nintendo.co.jp/ir/en/finance/2016_01.html

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#89
post #33

No disrespect to Nintendo, as I think the game looks pretty cool, but it's awesome how the average human's investment memory is now down to 45 days (remember when Nintendo stock ripped after Pokemon Go?)[0] > Shares in Nintendo Co tumbled as much as 18 percent on Monday after the company said Pokemon GO would have a limited impact on its earnings - their biggest setback so far after a huge run-up on the smash-hit gam…

The difference is that PGO was developed by Niantic, a third party developer, who pays Nintendo licensing fees. The licensing terms were not public, so it makes sense that the initial pricing of Nintendo would favor them to be optimistic, before correcting to a lower price upon hearing the news from Nintendo that the fees would minimally affect revenue. Mario will be developed directly by Nintendo and they will keep…

>>Mario will be developed directly by Nintendo and they will keep 100% of the revenue it generates.

Minus the 30% that Apple takes.

Re: Nintendo Soars as Super Mario Mobile Game Comes to the iPhone

#90

There's a common fallacy that happens frequently when Silicon Valley technologists start talking about Nintendo, and that is the idea that "their hardware can never compete with the ubiquity of mobile platforms, they should just become a software company and port their games to iOS and Android!" The success of Pokémon Go, and this new Mario game as well, is showing that Nintendo is taking a different strategy: they'r…

I agree with your sentiments. Perhaps it's because I didn't grow up with touchscreens, but I find the controls on anything but the simplest games to be less intuitive on mobile than on a handheld device. It isn't that bad when you just need to tap somewhere, but when it comes to interacting with a control for any length of time, I much prefer to use a physical one rather than a virtual one. Holding B to sprint, or moving the directional pad or joystick quickly, works much better in the physical world. Perhaps phones are much better as gaming platforms than the typical UX design gives them credit for, but I can't imagine a phone replacing the sheer joy my Gameboy Color brought me when I was 8. I mean, the LCD on those things absolutely sucked, and being able to charge your battery is awesome, but a Gameboy is a complete experience. Nintendo is more Apple than PC -- that is to say Nintendo makes a complete product, where the design of the hardware plays as much in to the experience as the software.

For instance, one of the most common complaints with Pokemon GO is that the game monopolizes your phone while you play it. You have to have the game running in the foreground of your phone with the screen on at all times. If you switch to take a call, or you switch to play some music, or use your GPS, or whatever, the game stops tracking your progress. By designing separate hardware, Nintendo is free to make decisions like that without upsetting people who (rightfully) expect apps to be able to share space on their phone. It's easy to compare Nintendo consoles to those produced by Sony and Microsoft and determine that Nintendo is losing the war, but in the end, Nintendo is creating an entire experience. Their methods are sometimes questionable (I'm looking at you, new Star Fox), but unlike Sony or Microsoft, they have created an ecosystem that depends on the unique features of their systems. The reasons I'd purchase a PS4 or a Xbone are 1) I want a platform exclusive game 2) I want to play with my friends who have the same console or 3) I want to be able to play multiplayer games more easily than I can on my PC. There is nothing on this list that a PC couldn't do if given the chance.

On the other hand, Nintendo has done a lot of cool things with the Wii U. The wiimote and nunchuck actually works pretty well now that I've gotten used to it, and their platform exclusives use their hardware really well. I hung out with my 6 year old cousin all day on his birthday and played splatoon, which is a ton of fun, and makes really good use of the game pad and screen. The game pad is pretty sweet in general. Being able to play a game while other people are using the TV is pretty sweet. My friends and I will sit around watching sports, while one person builds a custom level for us to play in Smash Bros. Plus, it solves the issue of LAN Hacking, and allows one player to have information the other players can't see, which has been used to good effect in a few games and definitely has a lot of potential.

Regardless, I think claims that this is the last generation of console-specific hardware are exaggerated in general. I think Sony, Microsoft and Nintendo will still be producing consoles in ten years, just because the simplicity of a gaming appliance will always be appealing to people. Ensuring a phone or a computer is properly set up and specced to run a game will always be more than a large number of people want to deal with, especially as we get in to new technologies like VR and AR.

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