Seth Godin's Linchpin
Viral Loops by Adam L. Penenberg
51–60 of 184 posts
Seth Godin's Linchpin
Viral Loops by Adam L. Penenberg
You will not be wasting your time poking around the great stuff in http://classics.mit.edu/Browse/index.html One of my favorites is Caesar's The Gallic Wars, because it's so amazing that we have his very own account: http://classics.mit.edu/Caesar/gallic.html Josephus' account of The Jewish Wars is amazing. Marcus Aurelius' Meditations is a must-read: http://classics.mit.edu/Antoninus/meditations.html
It's a bit like an ancient Roman Twitter account.
The Innovator's Dilemma can be summed up in two paragraphs but is still worth reading - it explains why giant companies fail to keep innovating.
Stumbling upon happiness - how people's perception of what makes them happy has little basis in what actually makes them happy - and why.
1) What the book is about 2) Why do you recommend it?
Interesting book on why people act irrationally.
* Atlas Shrugged (also good: The Fountainhead) by Ayn Rand
* Made to Stick by Chip Heath and Dan Heath
* Capitalism and Freedom by Milton Freedman
* The Plague by Albert Camus