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We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

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Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#91

Are there plans to bring the Superbook to retail later at a similar price point (or even just selling off your website)? I'm tempted to back this but I'm in the middle of a move and some personal expenses so I'm trying to be good and conserve money right now, so it'd be nice to know that the Kickstarter won't be the only opportunity in the next year or two to get this.

Please don't worry about it! We intend on having it up for pre-sale + online purchase.

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#92
post #72
post #30

Earlier quoted context omitted.

It works fine without Andromium, but it is just a larger version of your phone screen. The answer is Yes. As long as the device you're working on as a displaylink driver, you can use it. In fact: Superbook + Surface tablet: https://vimeo.com/176370847 Superbook + Mac: http://imgur.com/a/oZwwN Superbook + PC Stick: http://imgur.com/a/eTbtm

Is it a DisplayLink 3? There doesn't seem to be an open driver for that due to hardware copy protection features.

4 series :)

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#93
post #87

What marketing did you do prior to launching the Kickstarter? Did you use paid ads to build an email list?

Everything we did that mattered, I actually detailed out in a piece for Startup Grind: https://www.startupgrind.com/blog/how-we-blew-past-our-crowd...

Great article. Did you use an outside marketing consultant or do all this yourself?

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#94
post #23

I'm serious about the offer to visit our office. We know Kickstarters have a bad rap for vaporware that takes forever to deliver. You can visit and play with our working prototype. You can try our software beta on your Android phone. And if you're in Shenzhen next week, you and I can kick it at one of the CMs we're looking at (currently in Shanghai myself).

I think one of the reasons for the reputation is that in order to attract funding, the price has to be highly competitive and the features have to be remarkable and it's hard to one, let alone both with hardware [with software the price is easier because free to use is possible since revenue can come from advertising and data sales and subscriptions].

I think another reason for the reputation is that crowdfunding is often a necessity when there is a lack of sufficient capital to carry out the project to completion. For hardware, with long lead times and multi-level supply chains lack of sufficient upfront working capital. The attractiveness of crowdfunding when faced with working capital shortfalls means that projects likely to run out of money are more likely to wind up with overly optimistic pre-sales pitches on crowdfunding sites.

Which leads to my question: Since crowdfunders are investors, is there a place where prospective investors can see the full company financials including cash on hand, operating expenses, accounts payable, receivables, and all the other documents that due diligence would suggest?

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#95
post #39

Hi I love the superbook. However I totally feel like calling 11.6" a "Large screen" is a stretch. Is there any plan to bring an actually middle-sized screen such as 13.3"? If there was a 13.3" 1080p screen I'd buy it right now. PS, would love that it was backlit, that is literally the only complain I have with my Asus UX305CA

Yep, it's marketing - can't deny that. You wouldn't believe how easy it is to fail at Kickstarter and how important preparation and good marketing is. Yes, we've gotten a ton of good feedback that people are willing to pay for a premium version. If we hit the 2.5M stretch goal, backlit will be a possibility :). We like it, but we also did a survey of our backers that said ~50% would pay for it.

Hi Andrew,

Congratulations to you and your team for making this real!

I'd like to add one more "no" vote for backlight keyboard.

It requires a board layout change, and carries higher risk of production delays.

I think the most important thing is to get this one out of the pipe, and get to the next version of the product, like Pebble did.

Here's hoping that the 1080p screen doesn't require physical or electronics changes.

Can't wait to use your device!

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#96

You mention that you can write code on the Superbook, but I've yet to find any good ide in Android. Any plans to create or partner with someone to get something like Atom running in Andromium/Android? Do you have a particular favorite that you always use right now?

Cloud9 (https://c9.io/) works nicely on my Android tablet with a keyboard.

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#97
post #23

I'm serious about the offer to visit our office. We know Kickstarters have a bad rap for vaporware that takes forever to deliver. You can visit and play with our working prototype. You can try our software beta on your Android phone. And if you're in Shenzhen next week, you and I can kick it at one of the CMs we're looking at (currently in Shanghai myself).

As someone who has been burned on about 50% of Kickstarters, I find it totally underwhelming. There's a 50% chance I save like 20%, and a 50% chance I lose 100%. Bad expected value for sure.

Your making an effort to combat that perception is a good move.

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#98

You mention that you can write code on the Superbook, but I've yet to find any good ide in Android. Any plans to create or partner with someone to get something like Atom running in Andromium/Android? Do you have a particular favorite that you always use right now?

https://c9.io/ can be self-hosted, it's a pretty powerful browser-based IDE.

Where I find Android (and iOS) imho falls behind vs. desktops is the web browser, working without the Firebug-inspired tools and inspectors that ship with browsers today is a big ask! Firefox supports extensions on Android which might mitigate that.

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#99
post #23

I'm serious about the offer to visit our office. We know Kickstarters have a bad rap for vaporware that takes forever to deliver. You can visit and play with our working prototype. You can try our software beta on your Android phone. And if you're in Shenzhen next week, you and I can kick it at one of the CMs we're looking at (currently in Shanghai myself).

As someone who has been burned on about 50% of Kickstarters, I find it totally underwhelming. There's a 50% chance I save like 20%, and a 50% chance I lose 100%. Bad expected value for sure. Your making an effort to combat that perception is a good move.

Thanks Matt. Totally get it. I think because Kickstarter starts feeling like a store, its easy to forget the situation of the campaigners: super early on, having invested their own funds to come up with a prototype that they're now crowdfunding to come to life. Thinking about it in terms of expected value, Kickstarter never makes sense. Thinking about it in terms of providing an incremental X% chance that something cool will succeed and come to life is I think a much more realistic representation of what Kickstarter provides.

Re: We're Andromium. Making the Superbook, a $99 Android Laptop Shell. AMA

#100
post #23

I'm serious about the offer to visit our office. We know Kickstarters have a bad rap for vaporware that takes forever to deliver. You can visit and play with our working prototype. You can try our software beta on your Android phone. And if you're in Shenzhen next week, you and I can kick it at one of the CMs we're looking at (currently in Shanghai myself).

I think one of the reasons for the reputation is that in order to attract funding, the price has to be highly competitive and the features have to be remarkable and it's hard to one, let alone both with hardware [with software the price is easier because free to use is possible since revenue can come from advertising and data sales and subscriptions]. I think another reason for the reputation is that crowdfunding is…

The basic premise here that crowdfunders are investors is wrong. They're idea backers - people that are willing to donate money to see great ideas come to life. Kickstarter says this themselves, and it's a little strange to make the jump that a backer == and investor. Wouldn't you agree?
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