Earlier quoted context omitted.
> Ah! Also, nobody cares about unobtrusive JavaScript anymore. I do. I also care about graceful degradation. There are certain times (e.g. Web Apps like Gmail) where graceful degradation is almost impossible and unobtrusive JavaScript would be silly but those are the exception. Most sites on the web are just content and there's no reason to have excessive JavaScript or any reason why the page can't be perfectly funct…
I often hear rationalizations about how x couldn't be built with graceful degradation in mind. There certainly are _some_ examples (games, for example). But GMail doesn't strike me as a particularly compelling example. GMail is also _just content_. The fancy ajax interactions, though nice, are hardly required for an email client.
I think if one of your main selling points is interactivity afforded by javascript, then it is unlikely to have much return on investment to accommodate users who don't want that. But for sure people should be thinking harder about what their selling points really are - the market for "it's better because of ajax!" is probably tapped out.