Sites need to be legally liable for installing malware on your computer. That will solve all of this. I can go to prison for clicking on the wrong link but somehow they get away with drive-by ransomware installs.
VPAID ads destroy performance and are still served by major ad networks
11–20 of 404 posts
Re: VPAID ads destroy performance and are still served by major ad networks
#12I'm a bit shocked about the state of advertising. When I was making websites (~early 2000s), there were a lot more options to choose from, it seems. Now you basically just have Google and this opaque network of algorithmic auctions. Back then, you had a bunch of small business ad networks that you could choose from. I found you could also choose more different formats. OK, there was no video (thank God), but you coul…
You also had paid content, which is absolutely taboo and vilified today Is this the case? I've seen absolutely tonnes of blatantly paid-for content across the web, and if anything there seems to be much more than there ever was.
I'm not sure vilified is the right word, but the FTC in the US and the ASA in the UK have both said that paid-for content needs to be marked as such.
The ASA rules are pretty tight. The user has to know something is paid for content before clicking. So a YouTuber putting out a sponsored video needs to include something in the title of the video, and the link, saying "sponsored content". A banner at the start of the video isn't enough.
Re: VPAID ads destroy performance and are still served by major ad networks
#13[deleted]
Re: VPAID ads destroy performance and are still served by major ad networks
#14In most walks of life we happily pay for something that provides us value: Cars, phones, shoes etc. I don't see the web/app ecosystem as any different although owners (that's app creators and web site owners/creators) feel they can make more by selling our lives to a third party - That's not something I want to happen with my details I will block your system for doing so. If I feel your site/app is not providing me with value then I likely will uninstall/never come back. It's a choice thing.
I have paid for apps in the past and will continue to do so in the future but only for stuff that brings me real value. I may not be the biggest supporter out there but I have a couple of Patreon's running (is that the right term?) for people that provide me with value.
Let's face it, there is a whole load of shite content out there... so maybe we need to cull the herd a bit.
Anyway, you can run a website for almost nothing these days and spending, say, $50 a month will get you some serious hosting solutions so if your business is just exploiting my browsing habits and selling my metadata on then I will happily grab the popcorn and watch your site burn.
Re: VPAID ads destroy performance and are still served by major ad networks
#15I still won't use ad blockers, I find them akin to stealing from content creators, but I'm getting close.
After several incidents where malware was distributed through ads, I think it is fair to call it self defence.
"The fact that you can tell I'm using an ad-blocker makes me feel justified in using one."
Re: VPAID ads destroy performance and are still served by major ad networks
#16I manage ads in several mobile apps and I've chosen to disable full screen video ads. Still Google's AdMob mail hints keep recommending to activate them as well in order to get more revenue. More revenue for me and more revenue for the ad provider, that's the only reason.
Re: VPAID ads destroy performance and are still served by major ad networks
#17I still won't use ad blockers, I find them akin to stealing from content creators, but I'm getting close.
I don't know why you feel that way, do you feel bad about tearing an ad out of a magazine?
Re: VPAID ads destroy performance and are still served by major ad networks
#18I still won't use ad blockers, I find them akin to stealing from content creators, but I'm getting close.
After several incidents where malware was distributed through ads, I think it is fair to call it self defence.
This is a valid argument only for people who disable javascript wholesale. The lion's share of malware distribution is done by hacked sites where the attacker configured to deliver a payload only in 5-10% of pageviews in order to delay detection.
Re: VPAID ads destroy performance and are still served by major ad networks
#19> A single VPAID ad absolutely demolishes site performance on mobile and desktop, and we, the publishers, get the full blame from our readers. The site is responsible for including ads; "publishers" should get the full blame from their readers. The publishers themselves can complain to the ad network they use, but readers are right to just blame the publishers.
It's not that straightforward though; these networks all pile in on each other, layers and layers deep, and in real time. It is very difficult for a publisher to work out who they are dealing with.
The only network ads I had running on my news site were from Google Adsense, the seemingly reputable choice, but I found ads and trackers from all sorts of networks were infiltrating through that little window.
The only reasonable action was to just turn it all off and forgo the marginal ad revenue. We now only host ads we have sold direct.
Re: VPAID ads destroy performance and are still served by major ad networks
#20Yep... I have seen this increasing steadily for a while now. Most major "news" sites have this garbage being served. Then these same sites decide to autoload video at the top of the page and their site becomes completely unusable. Do they not realize how horrible the experience is for the user?