A big part of this that's unpopular to discuss in current culture is people actively avoiding going to a church. Whether you actually donate and believe everything that is said isn't really a factor in whether or not you can show up every week, meet other people in your community, participate in events, be there for each other at during the hard times in life, have fun activities for your kids where you can meet othe…
The problem with church is that it demands submission in exchange for community. Not only believe this way, but dress this way, eat this way, vote this way, and if you're in any way different you're as cut off as you would be if you stayed home, and if you're having hard times you must have done something to deserve it. I'm from Ohio so it may be different up here, but that's my experience.
There are a wide spectrum of beliefs and interpretations across denominations, far beyond Orthodox , liberal, etc. And the quality of the delivery is still up to the people at the pulpit. A bad experience at one church or denomination should not be a generalization of all churches/religions.
If you feel that something is being imposed on you, that particular church may not be the best fit for you. Or you may be hearing something that is at conflict with the ego, or with an area of personal struggle.
Also YMMV depending on if you view church is a consumer good/service, versus a lifelong shared experience of learning and of putting others before self.