11–15 of 15 posts
You mean after gWallet's second launch? I find it interesting that G never mentioned that gWallet initially launched as a coupon website (similiar to retailmenot.com), totally unrelated to virtual currency.
Mentioning a few of Gurbaksh's failures would have been enlightening.
I watched the Mixergy thing and read these notes, and have read other stuff about this guy. I was in Silicon Valley when he built and sold his startups. At the time, I did not understand what his startups did, and I still do not understand how ad startups like this work or make money. I especially don't know why they make $300M instead of $3M or even $3000. How does the product work? How is it sold? Who buys this ser…
Flagged as spam. The submitter, mixergyNOTES, has two submissions total, both pointing to mixergynotes.com; also, he has four comments (two of which were killed), all of which spam mixergynotes.com and are only tangentially related to the topic. http://news.ycombinator.com/user?id=mixergyNOTES
I got the jist of it now.
I appreciate your honesty though.
I watched the Mixergy thing and read these notes, and have read other stuff about this guy. I was in Silicon Valley when he built and sold his startups. At the time, I did not understand what his startups did, and I still do not understand how ad startups like this work or make money. I especially don't know why they make $300M instead of $3M or even $3000. How does the product work? How is it sold? Who buys this ser…
Ad networks are very simple- they connect advertisers with publishers and take a cut(usually 30-50%) of the advertiser's spend.
The reason BlueLithium was(and remains) so successful is that instead of targeting the entire network of publishers or simply segmenting them by channels/topics, they pioneered some rudimentary behavioral targeting to show ads to people who were more likely to click on them. This led to lower CPA/CPC for advertisers, which means they were willing to pay more for impressions. That led to BlueLithium being able to pay publishers more, resulting in rapid growth for the network.
The suspect thing I see about this is that it doesn't link back to Mixergy at all or even mention that it is summarizing another websites content. Seems to step a little bit over fair use if it's an unauthorized site.
Andrew mentioned mixergyNotes in one of his interviews. He supports it and encourages others to find ways to use his content.