* Create Wordpress Plugins that do small tasks and sell them inexpensively.
* Create small sitescripts that do only one small task and sell them for like $70. For instance, paid and free listing directory scripts, a twitpic.com clone, etc.
* Create really nice XHTML/CSS and/or WordPress themes. I used to think those themes didn't make money, but then I heard that WooThemes pulled in $2M in 2009. So, that sent me for a loop. It's all about execution, presentation, helping the buyer make a decision on what they're getting, the right price range, etc.
* Think up all the areas in your life you are excited about and knowledgeable about, and create blogs on each of these niches. Use a WordPress theme that supports ad blocks on the right, with space where you can either put your VideoEgg.com ads and things like that, or sell the slots. Create a CAN-SPAM compliant opt-in subscription list form where one can get your feed announcements by email, as well as receive pitches (once a month) for an eBook offer. To entice them, give them a free eBook for signing up. Send them only a monthly email. Start with other relevant eBook offers, but eventually you can create your own and sell those. Connect your blog post announcements to Twitter. Revise your WordPress RSS code (via custom theming or a plugin) so that occasionally a vaguely relevant CPA offer is injected in there every 6th post, or an eBook offer -- just as long as it's relevant.
* Create the same sort of concept as the blogs, but with forums.
* Add a live podcast or screencast to your blog, and make available the video or audio later on. This creates stickiness and excitement to your site such that the ads might get clicked.
* Use multiple whitehat affiliate marketing strategies but in niches that you feel passionate about. So, if you like Model Railroading, that's what you bring up websites about, mixed in with different ad strategies such as eBooks, toolbar downloads, CPA, PPC, and CPM. Just don't overdo it and, as well, try to keep those ads a little bit relevant.
* It's easy to write an eBook in an area you are passionate about, and then sell it. You could even purchase some inexpensive ones in a given niche you like just so that you have an idea of how to compose yours -- but don't plagiarize. There are tons of facts and statistics you can reprint if you follow proper copyright laws for these things.
* Eventually once you get rolling a little, you can briefly hire a web traffic expert to see what suggestions this consultant may have.
* Stay away from dropshipping, websites that supposedly make it easy for you to do something (like build a dropshipping business), selling offers you are not passionate about, greyhat or blackhat affiliate marketing strategies, or get-rich-quick schemes and guides.
* Once you get strategies working, you need to go back and design them better, and collect feedback for a little while to make the sites look more fantastic.
* Experiment on each of these things to see which systems bring in the most revenue.
* Automate all of this so that you don't have to spend so much time fiddling with it. For instance, with forums, there are many "lost souls" out there who want to be moderators, and who would do well in that role for free even. You could then sit back and moderate the moderators. If it's a good year with earnings, then around Christmas-time you can ask the moderators for a paypal ID and send them a small financial gift of say, $200 to $500 USD and just preface it with, "I don't always have an opportunity to do this, but we had a good ad revenue year and your skills as moderator were partly responsible, so here's a holiday gift as a token of my appreciation."
* Take 15% of all your profit, from day 1, and give it to charity. Clearly let your site visitors know this, and also provide them a donate button if they want to do that too. It boosts public perception of your site, the quality of guy you are, and so on. Plus, it's a tax write-off and for a good cause. Most of the time, this kind of goodwill increases participation on your site, rather than deflect it. And once a year, do a charity drive on each of your sites, using one of those thermometer things to show how much was achieved towards a goal. Start with a very low goal of like $2000. Compare your visitor levels to how much donation cash you received for a particular cause, and challenge your visitors to increase the needle on that goal every year.
* Most of all -- don't over-strategize. You can polish later. Just keep it legal, keep it fun, be mindful of your visitor's interests, don't overdo it, reinvest as necessary, identify and avoid time-waster tasks, automate like mad, and watch and sometimes emulate what others are doing to help their sites. But most of all, just --do-- something rather than nothing.
* And when you get bored with a niche after you've grown it, sell it for 30% to 50% more than last year's total earnings from it, even if you have to put the site on the market for awhile to catch a fish.