41–50 of 114 posts
I cannot foresee how this will play out in the long term for the end consumer. In the short term, consumers get a whole lot of convenience and lower prices. What happens after a large chunk of other stores have gone out of business? How would any new player even approach entering the market? It almost seems impossible unless Amazon systematically screws up and leaves a gap for someone to exploit.
Most grocery stores have their own brands, even the small to medium regional stores. So this should not come as a surprise that a large store will develop its own brand. What I do want to see is the packaging. Most items are meant to be sat on shelves, and displayed to the consumers. But Amazon items won't need to sit on store shelves (just distribution centers) and don't need the packaging to sell themselves. Will A…
Earlier quoted context omitted.
That sounds like loblaws/superstore's "no name" brand: http://imgur.com/aEkQBfx It's actually a really great instantly recognizable brand, for all its generic-ness.
hey look, it's https://xkcd.com/993 in the real world!
Earlier quoted context omitted.
As a kid, the grocery store's generic brand came in yellow boxes with black letter that stated what was in the box (e.g. "Corn Flakes"). There were no other markings. I can't see Amazon letting a cereal box sit in front of someone while they eat and not try to sell them a Kindle.
That sounds like loblaws/superstore's "no name" brand: http://imgur.com/aEkQBfx It's actually a really great instantly recognizable brand, for all its generic-ness.
I've inadvertently purchased a lot of low quality junk from Amazon lately propped up by fake reviews and shady third-party dealers peddling counterfeit goods. If they want to sell me vitamins and food, they need to fix their brand. Are they a supermarket that is in control what they sell, or are they a back-alley bazaar that's strictly buyer-beware?
Most grocery stores have their own brands, even the small to medium regional stores. So this should not come as a surprise that a large store will develop its own brand. What I do want to see is the packaging. Most items are meant to be sat on shelves, and displayed to the consumers. But Amazon items won't need to sit on store shelves (just distribution centers) and don't need the packaging to sell themselves. Will A…
As a kid, the grocery store's generic brand came in yellow boxes with black letter that stated what was in the box (e.g. "Corn Flakes"). There were no other markings. I can't see Amazon letting a cereal box sit in front of someone while they eat and not try to sell them a Kindle.
Earlier quoted context omitted.
As a kid, the grocery store's generic brand came in yellow boxes with black letter that stated what was in the box (e.g. "Corn Flakes"). There were no other markings. I can't see Amazon letting a cereal box sit in front of someone while they eat and not try to sell them a Kindle.
So long as they don't revive the defunct "No Frills" brand, maybe they'll have a chance. I don't know why store brands skimp on branding and presentation. All they need is one intern churning out design and keeping a fresh look, rather than a set it and forget it approach where you have the housebrand look the same way it did when it debuted even decades later. Maybe they worry about cannibalization into higher profi…
I think changes to packaging requires market testing before you roll it out. Something as simple as a font change can confuse a customer into thinking the same product is now something completely different.
Even if the design intern is cheap, market testing isn't. I bet they stuck with the same simple packaging to keep costs down and recognition high.
I've inadvertently purchased a lot of low quality junk from Amazon lately propped up by fake reviews and shady third-party dealers peddling counterfeit goods. If they want to sell me vitamins and food, they need to fix their brand. Are they a supermarket that is in control what they sell, or are they a back-alley bazaar that's strictly buyer-beware?
Amazon also has a book store in Seattle (a real physical bookstore). Both their air delivery and dash button ads look like they should be on a show like should be satire. But they're real. People are actually developing these things. Pretty soon we'll be consuming all the time. You'll never stop shopping.
Amazon is pretty much the new Wal-Mart. I often go out of my way to not buy thorough them and it makes me sad that they own woot now (cause those t-shirts are awesome).
I've inadvertently purchased a lot of low quality junk from Amazon lately propped up by fake reviews and shady third-party dealers peddling counterfeit goods. If they want to sell me vitamins and food, they need to fix their brand. Are they a supermarket that is in control what they sell, or are they a back-alley bazaar that's strictly buyer-beware?