I don't agree with some of Aaron's suggestions, but I enjoy reading and have thought about this some too. I have a FT job, a wife, a 7 yr old and a 7 mo old and I mangage to read 2-6 books a month. Here's what I do:
1. Audiobooks - I subscribe to Audible.com and get books audiobooks from library and occasionally Librivox. I listen on my 20 minute commute, while I exercise, and when I'm doing mundane tasks like the dishes or cleaning.
2. eBooks - I put the icons for Stanza and GoodReader on the homescreen of my iPhone. When I find myself about to tap a game or feed reader or YouTube or whatever I check myself and ask myself if I'm in a good state to read (e.g. awake enough, have more than 3 minutes). I don't feel like I'm denying myself the entertainment of another game of Doodle Jump as much as consciously encouraging myself to opt for something that I generally find to be more satisfying.
3. Books by the bed. Nothing new there. I sometimes squeeze in a little time to read real, paper books before bedtime or when I wake up.
I haven't turned down the thermostat, alienated people, ordered stacks of library books or blocked any blogs (though I have drastically reduced the number of blogs I subscribe to). In fact, I feel like my life is generally the same as it was before I started reading a lot, except for the value I've found in what I read.
If you're curious, here's what I've been reading: http://goodreads.com/zzzmarcus