People in Silicon Valley Don’t Click on Ads
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Re: People in Silicon Valley Don’t Click on Ads
#2It reminds me of a story I was told about certain orange juice factory worker never drinking orange juice.
Re: People in Silicon Valley Don’t Click on Ads
#3I'm glad there is real data on this. I kept explaining to people that our email and social habits in SV are a complete outlier vs. the rest of the world.
Re: People in Silicon Valley Don’t Click on Ads
#4Could this be explained by technical people using more ad-blockers? Or is it adjusted for ad-blockers?
Re: People in Silicon Valley Don’t Click on Ads
#5I'm glad there is real data on this. I kept explaining to people that our email and social habits in SV are a complete outlier vs. the rest of the world.
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Re: People in Silicon Valley Don’t Click on Ads
#6Could this be explained by technical people using more ad-blockers? Or is it adjusted for ad-blockers?
> Could this be explained by technical people using more ad-blockers?
I don't know, but I wouldn't think so. I don't use ad-blockers (never have), and I don't click many ads. I go around them or close them, but for the most part have learned to ignore them. The only ads I click on are targeted ads that are relevant to my interests. I would think that technical people are less likely to be duped into clicking them, but I wouldn't attribute it to ad-blockers.
Re: People in Silicon Valley Don’t Click on Ads
#7I would just say that computer savvy people do not click on ads, and Silicon Valley has a concentration of said people.
Re: People in Silicon Valley Don’t Click on Ads
#8Would it prove just as valid to say tech people don't click on ads?
Re: People in Silicon Valley Don’t Click on Ads
#9Funny considering two of the biggest companies in SV in Facebook and Google make incredible revenue from ads. I wonder if their employees use AdBlock or click on ads.
Re: People in Silicon Valley Don’t Click on Ads
#10Funny considering two of the biggest companies in SV in Facebook and Google make incredible revenue from ads. I wonder if their employees use AdBlock or click on ads.
Anecodotal: a friend of mine worked at an ad tech company (not one of the big brand names, though likely one that's served you ads at some point).
He said that everyone at their company used Adblock, to the point where it was part of their developers' standard checklist when debugging issues that their clients were having ("first, disable Adblock").