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Check Mate: Apple's iPad and Google's Next Move

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Re: Check Mate: Apple's iPad and Google's Next Move

#11
The title is pretentious link bait.

Let's see. Who has "Check Mate"d who?? CheckMate is the end of a chess game where one side unambigously wins over the other.

If anything the game is just beginning.

Oh yeah and what is "Google's Next move?" Does the author ever make that clear? Or did he just throw it into the title for effect?

Re: Check Mate: Apple's iPad and Google's Next Move

#15

It is weird to see "75,000,000 people already know how to use it" as a selling point for a device that is also sold as extremely intuitive to use.

75,000,000 says that it is a already very successful interface. Which underlines that 'intuitive' isn't a claim, it's a fact. Because the press needs things spelled out.

Re: Check Mate: Apple's iPad and Google's Next Move

#16

Similarly, while iPad lays clear Apple's ambition to pursue the e-book market aggressively (they demonstrated a nice iBooks player and added an iBook Store to complement the iTunes and App Store marketplaces), they demonstrated virtually nothing that harnesses the touch, tilt, rich media and programmatic elements that they can bring to the re-invention of print media. I'm looking forward to downloading and running th…

I have the kindle app, and it's not anywhere near as much fun to use as my actual Kindle. It's small, backlit, and slightly less comfortable and intuitive.

Re: Check Mate: Apple's iPad and Google's Next Move

#17

It is weird to see "75,000,000 people already know how to use it" as a selling point for a device that is also sold as extremely intuitive to use.

An intuitive interface is one that is easy to learn - but it still requires learning. That people already know how to use it is orthogonal to how easy it is to learn to use.

Re: Check Mate: Apple's iPad and Google's Next Move

#18
post #8

> (and I still very much believe that Apple TV is due for a near-term reboot to plug into the same ecosystem). How would that work? All of the other devices are based on a touch interface. Is Apple going to break into the television market with a multi-touch TV? Not to mention that all of the Apps are based on the touch interface, so you would have a hard time using them out of the box on an iPhoneOS-based Apple TV.

The Remote app is a great way to control iTunes and AppleTV, if they evolve that into a media browser that just tells AppleTV to start playing your content instead of on the screen they've suddenly got the world's greatest media experience.

Re: Check Mate: Apple's iPad and Google's Next Move

#19

A good article, but I think it misses one important point: the eventual commoditization of devices like this. Apple's entire touch screen platform does look compelling for non-techs, but there will be a raft of very inexpensive similar devices hitting the market, and I still think that lower cost will win the most market share (eventually).

In the same way the iPod range has been crushed by generic MP3 players?

Interesting, but the MP3 player market seems to be somewhat of a fluke in terms of resisting commoditization. Perhaps it's due to the iTunes marketplace keeping Apple's product line superior, in which case the iPad + App Store combo could end up doing the same. Then again, the iPhone doesn't have the market share that the iPod does, and I think iPhone market share will peak and then drop as Android and other mobile handsets come online that are truly competitive.

On the other hand, businesses generally buy PCs because they're far cheaper, but the market for MP3 players in a business context is basically non-existent, whereas it's potentially huge for the tablet market, so that's another mark against Apple.

It'll be interesting to see how it all turns out.

Re: Check Mate: Apple's iPad and Google's Next Move

#20
post #8

> (and I still very much believe that Apple TV is due for a near-term reboot to plug into the same ecosystem). How would that work? All of the other devices are based on a touch interface. Is Apple going to break into the television market with a multi-touch TV? Not to mention that all of the Apps are based on the touch interface, so you would have a hard time using them out of the box on an iPhoneOS-based Apple TV.

I think it more likely that the iMac will spawn a TV. The iMac 27 inch is close.
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