Earlier quoted context omitted.
Actually his write up makes pretty clear that he didn't use his company email until after Alex went over his head to the CEO. Second, everything else being equal, Alex going to the CEO without calling or mailing the researcher first was a mistake. Going to someone's boss and saying "please do something, I don't want to get the lawyers involved" IS an implicit legal threat, both to synack and the researcher.
I like how we're talking about Stamos warning a guy running around with stolen AWS credentials for all of Instagram in the same fashion as we'd talk about a DMCA threat. "Implicit legal threat"? There's nothing "implicit" or subtle about what was happening here.
Wouldn't it have made more sense to contact the researcher directly, rather than using his position of power to pressure the researcher's company's CEO?
Why not assume good faith? (Which is what I would think a white hat bug bounty program should assume)