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Hi, I’m from the games industry. Governments, please stop us

positech.co.uk

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Re: Hi, I’m from the games industry. Governments, please stop us

#3

This idea to stalk customers in Facebook is scary, but why don't other companies (let's say the home appliances manufacteres) do the same trick? Is it effective only for some niches?

Could it be that older industries haven't "got" Facebook yet? Hell, lots of companies can barely manage their Twitter accounts, let alone pull off complex online advertising campaigns.

Re: Hi, I’m from the games industry. Governments, please stop us

#4

This idea to stalk customers in Facebook is scary, but why don't other companies (let's say the home appliances manufacteres) do the same trick? Is it effective only for some niches?

This level of offense is not possible but for the fact that these "games" have access to your Facebook. If Maytag had a plausible justification to stalk people this way, they would.

Considering that games outside of Facebook are a lot less terrible (in lots of ways), this is a "Facebook needs regulation" not "ganes need regulation" problem.

Re: Hi, I’m from the games industry. Governments, please stop us

#7

This idea to stalk customers in Facebook is scary, but why don't other companies (let's say the home appliances manufacteres) do the same trick? Is it effective only for some niches?

Presumably the difference between 'just one more' $2 microtransaction and a $1000 refrigerator is too great for this kind of psychological warfare to work via social media.

Re: Hi, I’m from the games industry. Governments, please stop us

#8
I don't see any problem with games or any other product spending that much on advertisement if it's beneficial for them. I don't understand what people have against targeted advertisement? So what if the advertisements are tuned for your interests. Wouldn't you rather see relevant ads, rather than the something completely irrelevant to your life? I actually wish, they had more information and were better targetted. Right now, the ads really don't have much of the right information or enough intelligence at all.

Also, since when is it to much to ask people to spend responsibly? I mean, we have licences for driving and licences for fishing. Should we also have a licence to spend? Perhaps, all these so called 'victums' you speak of, should go to the a financial therapy class and their spending should be limited by the government.

If you dont know how to spend your money, you shouldn't be allowed to have a wallet or money.

People need to be responsible for their own spending if they want to grow up and live on their own.

Re: Hi, I’m from the games industry. Governments, please stop us

#9

This idea to stalk customers in Facebook is scary, but why don't other companies (let's say the home appliances manufacteres) do the same trick? Is it effective only for some niches?

Nest tries to increase your emotional engagement with your thermostat, a tough sell at which they've had some success. Then they can sell you a home monitoring system and additional home automation.

The gambling industry is scarily good at this.

Re: Hi, I’m from the games industry. Governments, please stop us

#10
This post is a bit rambly and doesn't make its case particularly well.

I think the case is better made implicitly by reviews of games like Game of War: Fire Age. They are designed to be addictive and get players to spend literally thousands of pounds (or dollars) on microtransactions. They have ruined lives.

Particular attention should be paid to games which advertise microtransactions to children.

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