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Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

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Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#21
post #9

Why is there no opt-in ad blocker? "eff these guys i'm blocking their ads." Or like if your resources go over some threshold they get blocked? I want to punish bad actors, not all.

That would be like an anti-virus software that ran every virus it found and then asked you opt-out of the ones you don't want.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#22
Imagine these arguments about ad-blockers, but instead being leveraged against spam filters on your email inbox.

If you don't think you have an ethical obligation to read your spam emails, then you also don't have one to view advertisements.

Also, nobody should be able to force you to run their code. The publisher's rights end where your computer begins.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#23
The "conflict" described here is a result of unchecked greed in advertising as they worked to grab user focus at all costs. Had they behaved in a more disciplined manner, ad blockers would not be so popular or would work more like Disconnect.me and Mozilla's new product. Instead, they will have to earn the chance to be seen again the hard way.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#24
post #4

The whole current conversation about this is weird. Why are people acting like ad blockers are new when iOS, a mobile platform with a small market share, stops banning them and gets back in line with everyone else?

It's how you get attention to John Doe, who doesn't cares about ad-blocking until Apple does.

Similarly how this "dilemma" is again rehashed because Mozilla made a content blocker. Not that about 10 others sprung out since September where the content blocking support was introduced.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#25
post #2

"Whomever you think is to blame for the sorry state of Web browsing, content blockers have a kind of ratcheting effect: Once you turn one on, chances are you won't see the kind of high-quality ads that might convince you to turn it off again. It also involves the risk that you'll miss whatever advertisers or publishers come up with to make the Web better again.", said no one ever.

What a high quality ad is supposed to be? If the product is any good I'll get to know it anyway.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#26

There is no ethical dilemma on the user side. No web user guarantees making any particular request, and no one is owed the viability of a business model. The ethics of defending the descent of the ad system into such destructive behavior is an interesting discussion, perhaps.

Exactly.

They (the media companies that took ads too far and ruined the experience for us) did this to themselves. Ad blockers would have never proliferated, had the web not come to a state where 25% of web requests were ads and tracking requests.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#27
As long as websites act like they are the victims when ad networks are compromised and serve malware to visitors, I see no reason anyone should feel bad about blocking content. It's simple prudence to not download malicious software to your computer.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#28
The title and first paragraph are somewhat at odds with each other. Copy-pasting a bit leads to this:

    > Mozilla’s newest app perfectly captures the ethical dilemma of blocking
    > the parts of the web that slow down your Internet, spy on your online 
    > activities and generally make Web-surfing a tedious experience.
There is an ethical dilemma, but it is not on the user side.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#29
While the interaction between advertisers and consumers is somewhat poisoned now because of bad actors, I still think there is potential in online advertising.

In the end, I want to know about things that would interest me (and which I'd like to pay for), and those selling those things want me to know about them too. If we do it right, it's in both our interests.

The problem is that it's also in the interest of the guy selling to show me things I'm not interested in. But if an ad service targets me sufficiently well, filtering out the nonsense, my life is actually better than otherwise.

Re: Mozilla’s newest app perfectly captures the ethical dilemma of ad-blocking

#30
It's so frustrating seeing people talk about ad blocking as some ethical issue. If your revenue model depends on the honor system (that a user will load what you send them) then it's inherently flawed and will eventually founder.

It's time to move to a new model and stop trying to cling onto the past by calling users of such tools unethical.

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