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Focus by Firefox, a Content Blocker for iOS

blog.mozilla.org

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Re: Focus by Firefox, a Content Blocker for iOS

#81

Post by smacktoward »

gnu8 wrote: post #47

Why is it Focus by Firefox and not Focus by Mozilla? Mozilla is the name of the company, Firefox is the name of one of Mozilla's products. So a software program was created by another software program? This type of illogical branding is becoming typical of Mozilla these days. It's a shame because the web really needs browser leadership from an organization that isn't a multinational corporation.

"Firefox" is the brand normal people recognize, and Mozilla has been shedding things that aren't Firefox for quite some time now.

Re: Focus by Firefox, a Content Blocker for iOS

#82

Post by Redoubts »

kdamken wrote: post #4

Sounds neat. Would really enjoy installing and trying this out. However, I can't for the life of me find it. Here's what I tried: -Searching for "focus" in the app store. Unsurprisingly, a thousand things came up that were not this. -Searching for "focus firefox". No results. -Searching for "focus by firefox". No results. -In hopes that the article might have a link to the app in the app store, going to that in my ph…

It is annoying. I had to search for Firefox itself, and click "related"

Re: Focus by Firefox, a Content Blocker for iOS

#83

Post by frik »

belorn wrote: post #58
srameshc wrote: post #29

Pardon me as I don't understand this blocking analytics or ads thing yet. Wouldn't a small web business which relies on Ad money be killed with this move ? Wouldn't someone who wants to provide content for ad money eventually have to pay Apple some cut for displaying ads on app. Wouldn't it drive the prices of ad as a result which would hurt small business who looks at internet advertising for their growth strategy ?

I suspect that its a fundamental truth that small business need to be adaptable in order to be successful. If their users dislike the ads enough to put them on blocklists, then an alternative strategy might be in order.

Ads are fine. But Ads that consume vast amount of CPU/memory/mobile-data/battery resources or crash the browser are unacceptable. Also many people dislike ads that follow them around.

So only certain bad ads are bad citizens. Show us traditional ads that worked fine for years - and still do.

Re: Focus by Firefox, a Content Blocker for iOS

#84

Post by 0942v8653 »

FussyZeus wrote: post #67
0942v8653 wrote: post #61

Earlier quoted context omitted.

And even worse, it's for (and only works with) Safari, not Firefox.

Content blockers are only supported in Safari, per Apple.

Yes. It just seems misleading to say "by Firefox" for the majority of users, who don't know that.

Re: Focus by Firefox, a Content Blocker for iOS

#85

Post by uncletaco »

deadowl wrote: post #28

They're now favoring Firefox branding over Mozilla branding?

Makes sense seeing as they're focus -- no pun intended -- is pretty much Firefox and its various incarnations throughout desktop and mobile. Expanding their most visible brand to include their entire suite of browser based technologies doesn't sound like a bad idea to me.

Re: Focus by Firefox, a Content Blocker for iOS

#86

Post by felipeerias »

gnu8 wrote: post #47

Why is it Focus by Firefox and not Focus by Mozilla? Mozilla is the name of the company, Firefox is the name of one of Mozilla's products. So a software program was created by another software program? This type of illogical branding is becoming typical of Mozilla these days. It's a shame because the web really needs browser leadership from an organization that isn't a multinational corporation.

"Firefox" is a much better known brand than "Mozilla".

Mozilla are not only using the "Firefox" brand for a single application, but also for other solutions which are related to Web browsing in one way or another (e.g. Firefox OS). "Made by the same people who make Firefox" is a great presentation card. You can not expect people to have intricate knowledge of the IT sector before deciding if one add-on is trustworthy or not.

And if Mozilla ever want to include a content-blocker in Firefox proper, well, they already have a name for it.

Re: Focus by Firefox, a Content Blocker for iOS

#87

Post by pistoriusp »

mikeash wrote: post #80
pistoriusp wrote: post #77

Earlier quoted context omitted.

"It's free!"

That's certainly an item in the "pro" column, but there are lots of other free ones out there.

If someone were to gain some traction in this space I would prefer it to be a credible organisation.

I long thought that this should be driven by a foundation , rather than a private enterprise, but I wanted the additional benefit of delegating the profits to a particular donation.

The hooks are implemented by Apple and the data is crowd sourced. I don't see any reason why anyone should profit in this space.

Re: Focus by Firefox, a Content Blocker for iOS

#88

Post by TeMPOraL »

srameshc wrote: post #29

Pardon me as I don't understand this blocking analytics or ads thing yet. Wouldn't a small web business which relies on Ad money be killed with this move ? Wouldn't someone who wants to provide content for ad money eventually have to pay Apple some cut for displaying ads on app. Wouldn't it drive the prices of ad as a result which would hurt small business who looks at internet advertising for their growth strategy ?

Small businesses aren't kittens, to be loved and protected regardless of anything. We fight shoplifting even though it disproportionately hurts individuals who rely on this business model - as opposed to big companies that have other, often legal, ways of stealing. We fight it because, like ads, it's a crappy business model.

Re: Focus by Firefox, a Content Blocker for iOS

#89

Post by newscracker »

b15h0p wrote: post #6

I can not find this on the german App Store. Does anybody have a link?

Try https://itunes.apple.com/app/id1055677337

Or try

https://itunes.apple.com/{countrycode}/app/id1055677337 with the two character country code for {countrycode}

For Germany, it would be

https://itunes.apple.com/de/app/id1055677337

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