Earlier quoted context omitted.
They definitely are selling off of their fame (or notoriety) here. I could go out to the main street today and say "Hi all! I'm selling nothing for $5!" and I'd get nothing because I'm not Cards Against Humanity. They must be living the Millenialist dream, get money for literally (not figuratively at all) doing nothing but asking for it.
I didn't buy into this, but honestly wouldn't feel bad for doing so. The people behind CAH donate a large amount of their money to charity and recently started a scholarship for woman in sciences. In fact the last stunt they did like this involved selling literal bullshit to people. After the campaign ended they announced all profits from it went to a charity.
Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
51–60 of 72 posts
Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#52Earlier quoted context omitted.
IANAL but I don't see how it could be illegal. There's no misrepresentation. Both the "buyer" and the "seller" know what is going on and agree.
Give an illegal action A, a seller could sell a service that does A. If you buy A, it doesn't make it legal just because both you and the seller know what is going on and agree.
That being said, if someone did threaten to sue I highly suspect that CAH would refund the $5 since even a single lawyer's letter costs more than the entire case is worth.
Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#53Cards Against Humanity has had an anti-black friday "gimmick" for at least one or two years now, and this is keeping with that tradition.
One of their black friday sales was to raise the price of the game. Next year, they'll have a different gimmick.
Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#54Earlier quoted context omitted.
It would be even better if they had it as $10 crossed out, 50% sale price: $5
Or $0 crossed out? Given that's the recommended retail price of nothing?
Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#55They are selling an experience and a story to tell. $5 and you have a funny story to tell when CaH comes in in conversation. It also makes you part of a group of "ironic" CaH customers. Similar to buying prestige by buying a luxury good when there is a cheaper equivalent. Marketing today is all about identity, authenticity and defining oneself.
Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#56Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#57Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#58Several of the commenters here are missing the point. Cards Against Humanity has had an anti-black friday "gimmick" for at least one or two years now, and this is keeping with that tradition. One of their black friday sales was to raise the price of the game. Next year, they'll have a different gimmick.
Re: Cards Against Humanity Has Made Over $54K Selling Nothing on Black Friday
#59Several of the commenters here are missing the point. Cards Against Humanity has had an anti-black friday "gimmick" for at least one or two years now, and this is keeping with that tradition. One of their black friday sales was to raise the price of the game. Next year, they'll have a different gimmick.
You've explained it completely, yet I still don't see the point from the customer's perspective. "Haha I just gave a company $5 for nothing!" .. What?