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Yahoo CEO Marissa Mayer Faces Morale Challenge

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Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#2
Yahoo's fantasy football was super popular, why was no effort put in to make a competing product to Draft King?

Tumblr acquisition was not a good one. It was too web oriented and users were moving more to mobile.

It takes a long time to reverse momentum, and to try a lot of things.

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#4
post #2

Yahoo's fantasy football was super popular, why was no effort put in to make a competing product to Draft King? Tumblr acquisition was not a good one. It was too web oriented and users were moving more to mobile. It takes a long time to reverse momentum, and to try a lot of things.

https://sports.yahoo.com/dailyfantasy/

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#5
post #2

Yahoo's fantasy football was super popular, why was no effort put in to make a competing product to Draft King? Tumblr acquisition was not a good one. It was too web oriented and users were moving more to mobile. It takes a long time to reverse momentum, and to try a lot of things.

I work on Daily Fantasy at Yahoo and would just like to point out that we do compete with DK/Fanduel :) https://yahoo.com/dailyfantasy/

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#6
post #2

Yahoo's fantasy football was super popular, why was no effort put in to make a competing product to Draft King? Tumblr acquisition was not a good one. It was too web oriented and users were moving more to mobile. It takes a long time to reverse momentum, and to try a lot of things.

[deleted]

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#7
I see a lot of parallels between Marissa Mayer's tenure at Yahoo and Dick Costolo's tenure at Twitter. Dick left two quarters ago and Twitter is still struggling to meet investor expectations.

I have a feeling that there are structural problems at Yahoo, like Twitter, that even a unicorn CEO would have difficulty fixing. A lot of analysts and investors seem very leadership oriented in their blame anyway.

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#8
post #5
post #2

Yahoo's fantasy football was super popular, why was no effort put in to make a competing product to Draft King? Tumblr acquisition was not a good one. It was too web oriented and users were moving more to mobile. It takes a long time to reverse momentum, and to try a lot of things.

I work on Daily Fantasy at Yahoo and would just like to point out that we do compete with DK/Fanduel :) https://yahoo.com/dailyfantasy/

oops, in my defense, I have never seen that product till now. Draft king throw their ads everywhere.

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#9
"Ms. Mayer called a meeting with senior executives in August and asked them to sign a written agreement to stay with the company for at least three more years, according to two people familiar with the meeting."

Is such an agreement enforceable? Or is this some meaningless pledge?

If you want people to stay, give them a decent financial incentive.

Re: Yahoo CEO Marissa Mayer Faces Morale Challenge

#10
Couldn't read the article because it appears to be behind a paywall.

On the topic of Marissa Mayer though, has any analysis been done that's an overview of Meyer's major decisions/actions? I seem to see pieces come out almost monthly on things she's been doing at Yahoo, but as someone who doesn't follow executive movers and shakers too much, I don't want to come to an early judgement without fully understanding what her impact is.

That said, I can't help but feel that many of her early "successes" were coincidental and overly hyped, mostly as a result of Yahoo's fortunate investment in Alibaba. If I were currently seeking employment I would be extremely dubious towards anyone trying to convince me that Yahoo isn't still running on fumes, despite all the hype.

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