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Teaching is Selling

lizthedeveloper.com

11–18 of 18 posts

Re: Teaching is Selling

#11
> this year in the Journal of Humanistic Mathematics points out that recreational math can be used to awaken mathematics-related “joy,” “satisfaction,” “excitement” and “curiosity” in students, ... In contrast, the Common Core in the United States does not explicitly mention this emotional side of the subject, regarding mathematics only as a tool. [0]

[0]: http://www.nytimes.com/2015/10/12/opinion/the-importance-of-...

Re: Teaching is Selling

#12
post #4

This seems like a good way to teach about a product or tool (as you promote its use, or in other words, sell it). I can see such advice being useful on today's HN, which is full of people who need to sell tech. But really, teaching is not selling. The objectives are different. There may be some overlaps of technique, but it's easy to overstate that. It is correspondingly easy to take this advice much too far. For exa…

I don't think objectivity and salesmanship are mutually exclusive. I've seen teachers make learning material really interesting without having to sacrifice neutrality. They simply make me care about the material - good or bad.

OP seems to be encouraging teachers to "sell" the idea that the material they're teaching is important. If you don't make someone emotionally investing in learning the material, they'll forget 60% of it (on average). If you don't sell the material, it won't matter whether you were completely objective because students will forget most of what you taught them.

I agree that it's really important for teachers to encourage critical thinking. I just think that it's possible for teachers to encourage critical thinking while still selling the fact that you should care about the material.

Re: Teaching is Selling

#13
post #4

This seems like a good way to teach about a product or tool (as you promote its use, or in other words, sell it). I can see such advice being useful on today's HN, which is full of people who need to sell tech. But really, teaching is not selling. The objectives are different. There may be some overlaps of technique, but it's easy to overstate that. It is correspondingly easy to take this advice much too far. For exa…

+1. Judicious use of sales technique definitely helps pitch the content better, but one can easily go overboard. IMHO, the analogy actually goes in the other direction, where one aspect of sales is trying to convey some information in an effective manner. Beyond that, sales is (often) partial in a manner antithetical to teaching (such as inducing a particular decision), whereas good teaching aims to induce enough engagement to make listeners think for themselves, and then help them along the way.

When teaching (as in sales), there is definitely such a thing as overselling.

Re: Teaching is Selling

#14
post #6
post #4

This seems like a good way to teach about a product or tool (as you promote its use, or in other words, sell it). I can see such advice being useful on today's HN, which is full of people who need to sell tech. But really, teaching is not selling. The objectives are different. There may be some overlaps of technique, but it's easy to overstate that. It is correspondingly easy to take this advice much too far. For exa…

I have to agree. The distinction between "teaching" and "imparting information to achieve x goal" seems to be getting lost here. Teaching to me involves a give and take of some kind, some form of productive conversation or line of questioning rather than just inserting data into brains in a linear fashion. I did find the unapologetically mechanistic perspective here interesting though, since I just got done teaching…

Did you preface the teaching of St Augustine with the arguments you just made for it? (fun minutiae , deep meditation, example of great rhetoric), or did you just go "here, read this, it'll be on the exam"?

In my experience, outside my core curriculum, lecturers never told me why I needed to know something. To me, the social sciences were about as fun to study as getting teeth-pulled, it was horrendous. To this day, I can't remember a single thing I read in college outside of science/math/engineering.

Instead, it was just "here, read this, it'll be on the test". No build up, no explanation on how it's going to make my life better, just "your'e required to know this for the exam". Thanks, but no thanks.

We are literally bombarded with new information constantly, if you really want me to learn it, please explain why it's important.

Re: Teaching is Selling

#15
post #3

She could probably improve her method by adding some stuff from Gagne's Nine Steps of Instruction[0] Most of what she's doing I would say is not so much sales stuff, but hitting on important educational theory. For example: She starts with the idea of getting them interested in the topic, by choosing something they've encountered, and then telling an amusing anecdote. (That would be Gagne's step 1 and 2) She then goe…

It boggles my mind that I don't see more material about Instructional Design and the work done by Gagne in education discussions. These are extremely powerful theories with deep practical application, well-known in some disciplines. But CS Education heavily underutilizes them.

Re: Teaching is Selling

#16
post #4

This seems like a good way to teach about a product or tool (as you promote its use, or in other words, sell it). I can see such advice being useful on today's HN, which is full of people who need to sell tech. But really, teaching is not selling. The objectives are different. There may be some overlaps of technique, but it's easy to overstate that. It is correspondingly easy to take this advice much too far. For exa…

Very well stated. The techniques do overlap.

I will make one point in favor of the author though, and that is the selling of ideas might be required for those who could benefit from them, but lack motivation or vision to see the implications.

Used wisely, this is a tool to get people engaged. Once there, it's back to critical thinking, etc...

Re: Teaching is Selling

#18
This article is really useful. When i'm writing my web dev related articles, I'm always thinking what's the best way to allow my readers to digest my points better
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