31–40 of 92 posts
This is one of those stories where I initially go "wait, quirky failed?" and then I think of the Quirky Eggminder that I purchased and realize, "yea, that product really did make me a sad and angry customer." For those who don't know, the eggminder was a wifi enabled egg carton paired with a smartphone app that tells you how many eggs you currently have, how old each egg is, and notifies you when you need more eggs.…
This is one of those stories where I initially go "wait, quirky failed?" and then I think of the Quirky Eggminder that I purchased and realize, "yea, that product really did make me a sad and angry customer." For those who don't know, the eggminder was a wifi enabled egg carton paired with a smartphone app that tells you how many eggs you currently have, how old each egg is, and notifies you when you need more eggs.…
How can this have been a thing? First, eggs don't need to be refrigerated; they keep at least a week at room temperature. Second, they can be bought in lots of 6, 12, 18, and 36 in most supermarkets; choose based on your rate of consumption. Third, they're dirt cheap, typically less than 25 cents apiece. We're talking Vessyl levels of pointlessness here.
> Visionary founder with the perfect background... > Disrupting the incredibly horrible experience of inventing a physical product... > Top-tier investors... > Board of directors stacked... > Crazy high community engagement... > ...an exceptional team of engineers, designers, marketers... > So if everything was so good, how did the company spend $180M of investors’ money, sell very little product, replace the founder…
This is one of those stories where I initially go "wait, quirky failed?" and then I think of the Quirky Eggminder that I purchased and realize, "yea, that product really did make me a sad and angry customer." For those who don't know, the eggminder was a wifi enabled egg carton paired with a smartphone app that tells you how many eggs you currently have, how old each egg is, and notifies you when you need more eggs.…
There are basically 2 solutions, and I feel both are inelegant:
1. Use part of the battery voltage in a heater that warms the battery enough for it to continue reacting and producing voltage.
2. Locate the battery outside of the fridge somehow, with a long wire to the rest of the device.
Earlier quoted context omitted.
How can this have been a thing? First, eggs don't need to be refrigerated; they keep at least a week at room temperature. Second, they can be bought in lots of 6, 12, 18, and 36 in most supermarkets; choose based on your rate of consumption. Third, they're dirt cheap, typically less than 25 cents apiece. We're talking Vessyl levels of pointlessness here.
Are you European? The reason I ask is because the US and the EU take opposite approaches to the issue of egg safety. In the EU eggs are not allowed to be washed before sale, that means the eggs retain their natural anti-bacterial coating from when they are laid, so they are naturally microbe resistant and that's why European eggs are not refrigerated in the store. In the US they mandate that eggs must be washed befor…
> Visionary founder with the perfect background... > Disrupting the incredibly horrible experience of inventing a physical product... > Top-tier investors... > Board of directors stacked... > Crazy high community engagement... > ...an exceptional team of engineers, designers, marketers... > So if everything was so good, how did the company spend $180M of investors’ money, sell very little product, replace the founder…
>"Quirky never iterated on its products ... instead Quirky re-focused its energy on coffee makers and pet feeders and 50 other things. Lack of product focus had a nasty side-effect. When you look across the Quirky product line, you’re left with one fundamental feeling: confusion."
>"Many things can go right for a company but at the end of the day you must do one thing really well: sell a product that delights your customers."
With that said, I think he could have set up the "nailed nearly everything" passage to make it clearer that he was in on the joke, saving his readers a few groans in the process.
I don't understand how you can say this... >> Quirky nailed nearly everything and then say this... >> It may sound harsh but at nearly every step of the way, the loftiness of Quirky’s ambitions far outpaced the laws of physics. So they nailed nearly everything, but the fundamental goals they set were impractical and unattainable?
Yet all the people their lofty ambitions convinced to invest, be on the board and advise also missed this problem with the fundamental goals.
This is one of those stories where I initially go "wait, quirky failed?" and then I think of the Quirky Eggminder that I purchased and realize, "yea, that product really did make me a sad and angry customer." For those who don't know, the eggminder was a wifi enabled egg carton paired with a smartphone app that tells you how many eggs you currently have, how old each egg is, and notifies you when you need more eggs.…
Actually the fridge lightbulb might have been a better place to source power.
But given a product description like eggminder, I would assume the company would fail anyhow. While there may be some people who need eggminder v2.0, there aren't very many of them. Eventually someone will invent the IoT device to end all devices, much like how the iPhone ended up reducing the number of gadgets a person needs.
So maybe they failed due to lack of iteration, but maybe the wacky gadget business just isn't a good one.
This is one of those stories where I initially go "wait, quirky failed?" and then I think of the Quirky Eggminder that I purchased and realize, "yea, that product really did make me a sad and angry customer." For those who don't know, the eggminder was a wifi enabled egg carton paired with a smartphone app that tells you how many eggs you currently have, how old each egg is, and notifies you when you need more eggs.…
If you eat eggs regularly then you needn't keep them in the fridge.