Silly question: How does CloudFlare make any money? Any random can put any site behind their (very fully featured) free services and get free CDN, free antimalware, and free $other_services, with no seeming limits as to the amount of traffic you get. This has no impact on the target site. There are no ads or any other such. Their enterprise products only offer a few more features at a massive cost hike. How are the b…
http://www.wired.com/2014/09/new-internet-security-tool-guar...
Downtime is expensive for large companies, including financial institutions. A DDOS that takes down the site could cause a dip in the stock price. CloudFlare technology (should) prevent DDOS and other basic security issues. It does this without appliances and without having access to private SSL keys.
Imagine the opportunity cost of a bank going offline, and you can start to understand just how much money CloudFlare stands to make from large corporations.