Show HN: Drive traffic when sharing 3rd party content on social media
1–10 of 21 posts
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#2Hi, guys im co-founder of this project, here's a summary
Problem: Sharing 3rd party content on social, despite relevance or value, does not yield a positive ROI for influencers.
Hypothesis: If an influencer had full-control of an interstitial ad space then they would be incentivized to share more 3rd party content
Solution: Embed “interstitial” ad space into 3rd party content (e.g. http://lnkplg.co/RGPp)
Current Stage: Building case studies with highly visible social accounts with a focus on improving public facing UX.
Remote Team: 1 full-stack dev (Tampa, FL) 1 sales/hustler (DeLand, FL)
Kevin & ShowHN: We realize our website and dashboard need work, however, we feel improving our interstitial ad’s Atarimae Hinshitsu (function) and Miryokuteki Hinshitsu (enchantment) is paramount.
Any advice on demo UI/UX would be appreciated! Demo: http://lnkplg.co/RGPp
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#3A screenshot or video will help a lot. I registered and created an ad and still didn't know what the website/service is for. Why doesn't the homepage say it's a link shortener that adds an interstitial with a 15 second countdown and then link to the target page?
In your HN comment you write "Solution: Embed “interstitial” ad space into 3rd party content (e.g. http://lnkplg.co/RGPp)" Perfect, write that on your homepage including the link.
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#4A screenshot or video will help a lot. I registered and created an ad and still didn't know what the website/service is for. Why doesn't the homepage say it's a link shortener that adds an interstitial with a 15 second countdown and then link to the target page? In your HN comment you write "Solution: Embed “interstitial” ad space into 3rd party content (e.g. http://lnkplg.co/RGPp)" Perfect, write that on your homepa…
Yeah that definitely makes sense. The reason we haven't put much work into the homepage is we are not focusing on consumers or even SMB, instead focusing on bigger brands and influencers who will create a pleasant interstitial UX. Those types of clients are white glove and are dealt with personally by us.
Any thoughts on the interstitial experience?
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#5This seems to certainly have some marketing potentially. But I can also see it getting abused. If someone seems to be more spammy than just provided more value (ie coupons, emails, etc). I would love to see it in the hands of someone with a large following. I wonder what percentage of people would click in so to speak.
What would you say is the hardest part about initially implementing this is?
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#6This is an interesting feature for content and brand marketing.
The url might be challenging for audiences. Is there a way to use our own shortners (ie mybrand.com/RGPp) so this whole service is white label?
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#7This seems to certainly have some marketing potentially. But I can also see it getting abused. If someone seems to be more spammy than just provided more value (ie coupons, emails, etc). I would love to see it in the hands of someone with a large following. I wonder what percentage of people would click in so to speak. What would you say is the hardest part about initially implementing this is?
we definitely can see how the average consumer could use this for ill purposes which is why we haven't marketed this product to the public.
We have a public facing product for our personal use and for quality feedback, like that from the HN community ;)
Finding users who will use this software in an quality manner is our main goal, showing that these interstitials can be used to add a lot of value (limited time offers, events, AMA's, periscope/meerkat notifications etc.)
Implementing this product is really easy because we are essentially a short linking service.
1) find a 3rd party article 2) designate what you want display (e.g. landing page, kickstarter page etc.) 3) generate the short link and share it
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#8This is an interesting feature for content and brand marketing. The url might be challenging for audiences. Is there a way to use our own shortners (ie mybrand.com/RGPp) so this whole service is white label?
We can completely white-label the service for large clients.
The only alternative domain currently available in our public facing proof-of-concept is poli.link. You can sign up with this link to create an account using the poli.link domain: http://poli.link
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#9This is an interesting feature for content and brand marketing. The url might be challenging for audiences. Is there a way to use our own shortners (ie mybrand.com/RGPp) so this whole service is white label?
Definitely that is very simply for us to do.
We actually offer additional branding by being able to give you a custom sub domain to use on the interstitial page.
Branding example (nike): 1) on social media someone clicks ni.ke/hY7j 2) they are taken to the interstitial page which is neverquite.nike.com 3) then they can go to article or nike's site
Any other branding opportunities we might have missed?
Re: Show HN: Drive traffic when sharing 3rd party content on social media
#10Hi, guys im co-founder of this project, here's a summary Problem: Sharing 3rd party content on social, despite relevance or value, does not yield a positive ROI for influencers. Hypothesis: If an influencer had full-control of an interstitial ad space then they would be incentivized to share more 3rd party content Solution: Embed “interstitial” ad space into 3rd party content (e.g. http://lnkplg.co/RGPp ) Current Sta…
I'm not sure I really get what is going on, or how it's different than other ads that I'm shown before I get to the content I was looking for. Can you break it down for me into some simpler language?
UX/UI wise, the loading indicator at the top is good. The scrolling is a little laggy. I think it would be hard to read all the content and figure out what is going on in ~20 seconds.