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Ask HN: How to get good at social media?

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Re: Ask HN: How to get good at social media?

#71

Post by guevara »

at-fates-hands wrote: post #69
tomhoward wrote: post #12

In the offline world, much of what "trends" is stuff that hacks people's reward system. E.g., high-fructose corn syrup, french fries, nicotine, slot machines. It's bad for us long term, but satisfies our evolved physiological needs in the short term. Most of the trending content on social media is the same, and much of modern news and commerce has adapted to it. From what you've said, you're trying to win at the same…

> It will seem painfully slow at first, but with a consistent effort over a long enough period of time, you can achieve exponential growth This is the part most people don't get. A great example is Jonny Giger. He's a skateboarder most people have never heard of. He's pro, has his own youtube channel which now has around 380K followers. He rides for a company most people have never heard of called Revive. He basicall…

+1 for Jonny Giger mention. That guy is awesome.

Re: Ask HN: How to get good at social media?

#72

Post by egfx »

tomhoward wrote: post #12

In the offline world, much of what "trends" is stuff that hacks people's reward system. E.g., high-fructose corn syrup, french fries, nicotine, slot machines. It's bad for us long term, but satisfies our evolved physiological needs in the short term. Most of the trending content on social media is the same, and much of modern news and commerce has adapted to it. From what you've said, you're trying to win at the same…

But stay away from anything Sam Ovens. Jokes aside, it’s actually worth watching the free email list webinar. Watch until the end for a masterclass on the art of the hard sell. He spends 90% of the video tearing the customer apart and making them weak and responsive. It will likely make you feel even worse about sales but it’s probably effective.

Re: Ask HN: How to get good at social media?

#74

Post by estrabrook »

pjc50 wrote: post #7

You cannot be "good" at social media in the abstract. You have to be providing the kind of entertainment people want. Yes, hate is a kind of entertainment, although an extremely unsavoury one. Trying to piggy-back a top trend when you're unrelated is also doomed. It's just spam. As you've noticed, trying to get people who don't care to sign up to something that you evidently don't care about either is futile and demo…

Absolutely. TBH, Instagram is not a suitable platform to do this. It's not so much lined-up as Twitter. I mean you can play around with the fancy lined-up on Instagram when one visited your profile but it doesn't deliver the main purpose of using social media for engagement. IMO.

Re: Ask HN: How to get good at social media?

#75

Post by stephenr »

Personally I've found the way to "win" at social media is to not engage.

I left Facebook over a decade ago - as it happens because of the people not the platform - and I find myself not using Twitter at all (I'll occasionally go read a linked tweet, but its not like I need an account to do that) for months now.

Re: Ask HN: How to get good at social media?

#76

Post by kowsheek »

There's no need to play that game and it's far more rewarding to define and play your own game with a smaller audience. I had cut myself off of social media and blogging but got back into it recently because I felt there would be an audience I could benefit: https://blog.kowsheek.com/should-i-start-a-blog/
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