Viewing profile — jb87

One point that people without app experience probably aren't considering - on iOS, having a large number of downloads (particularly in the first week after launch) can really boost…

Thanks for sharing your experience. I would have thought they would auto-install the app for users that pre-registered, as Apple does. Seems kind of pointless that they don't do th…

I think it really depends on the product. Some do really well with long onboarding sequences (or pricing pages), some do worse. Our next test is trying to merge the two - have a ti…

Cheers. I'll post the results of our follow-up test and see if we can keep the trial start benefits while bringing retention back up to where it was.