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The man behind Yahoo’s plan to become the most ‘trustworthy’ tech company

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Re: The man behind Yahoo’s plan to become the most ‘trustworthy’ tech company

#7
post #5

I wonder if they would attempt to acquire Duck Duck Go. It would be a smart move for them on many levels

What would they do with it? It's doesn't have very many users. It relies mostly off of Bing. The results aren't as good as even Yahoo's or Bing's.

So they acquire it and promote it as this big privacy alternative to Google search seperate from Yahoo search (which is tied to obligations of their deal with Bing). Assuming that all search engines they make aren't subject to the same obligations with Bing, they get a nitch brand and a opportunity to build a new search engine from the ground up? Oh and for all that work they get no money from targeted ads and user data?

Re: The man behind Yahoo’s plan to become the most ‘trustworthy’ tech company

#9

Do they have a business model other than selling user data to advertisers? No? Then it'll take more than a "plan".

Yahoo has actually regressed in that respect. Previously, Yahoo mail, like Hotmail, did not mine your email content for displaying targeted ads. In 2011, Yahoo changed their policies and started displaying "relevant ads".

Re: The man behind Yahoo’s plan to become the most ‘trustworthy’ tech company

#10
I'm glad that someone sees demand for privacy. I wish Mozilla would brand itself the same way; with their non-profit, public good mission, few could compete with them for user trust. That's how they can compete with FirefoxOS, Firefox for Android, and other products, IMHO -- it would be hard for Google and Apple to convince the public that privacy is their priority after all these years.

Based on my limited knowledge, more and more consumers are looking for privacy options. If and when demand for privacy takes off, Mozilla and Yahoo would be in good shape if they were already established in user's minds as the 'trustworthy' vendors.

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