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The Economist’s Tom Standage on digital strategy and the limits of advertising

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Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#3
The interesting thing with the Economist is that they alone seem to be able to do what they do. A weekly editorial summary of news and relevant stories that people pay for, which is read by business people. Is there a competing magazine? I am not aware of it.

Their content is unrivalled, although you really need to be aware of their biases. But I don't feel they try to hide them, rather the opposite.

However, with so few global sources of information, like The Economist, that do a good job, aren't we in danger of quite a narrow understanding of what is going on?

I think the Guardian Weekly is an interesting counterpoint, but it isn't avaiable on digital afaik. Are ther other weekly news magazines that reaches the Economists editorial quality?

Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#4
"The other thing about ads is that 41 percent of millennials are using ad block. My daughter has ad block and she goes around infecting every machine she gets to. She puts it on everything."

Didn't realize that ad block was that popular with millennials. I was always thought it was more popular with those that were tech savvy regardless of age.

Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#6

The interesting thing with the Economist is that they alone seem to be able to do what they do. A weekly editorial summary of news and relevant stories that people pay for, which is read by business people. Is there a competing magazine? I am not aware of it. Their content is unrivalled, although you really need to be aware of their biases. But I don't feel they try to hide them, rather the opposite. However, with so…

Der Spiegel is a high quality weekly news magazine that I think compares favourably to The Economist if you read German.

Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#7

The interesting thing with the Economist is that they alone seem to be able to do what they do. A weekly editorial summary of news and relevant stories that people pay for, which is read by business people. Is there a competing magazine? I am not aware of it. Their content is unrivalled, although you really need to be aware of their biases. But I don't feel they try to hide them, rather the opposite. However, with so…

Financial Times.

Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#8
post #6

The interesting thing with the Economist is that they alone seem to be able to do what they do. A weekly editorial summary of news and relevant stories that people pay for, which is read by business people. Is there a competing magazine? I am not aware of it. Their content is unrivalled, although you really need to be aware of their biases. But I don't feel they try to hide them, rather the opposite. However, with so…

Der Spiegel is a high quality weekly news magazine that I think compares favourably to The Economist if you read German.

I guess it's time to take a look at Der Spiegel again, but if I remember correctly, their focus is much more centered on Germany, Europe and the West, while the Economist has news from the whole world. And it's articles are short enough to read the whole magazine every week.

Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#9
post #4

"The other thing about ads is that 41 percent of millennials are using ad block. My daughter has ad block and she goes around infecting every machine she gets to. She puts it on everything." Didn't realize that ad block was that popular with millennials. I was always thought it was more popular with those that were tech savvy regardless of age.

>infecting

I would use a different word here, but I love her spirit!

Re: The Economist’s Tom Standage on digital strategy and the limits of advertising

#10

The interesting thing with the Economist is that they alone seem to be able to do what they do. A weekly editorial summary of news and relevant stories that people pay for, which is read by business people. Is there a competing magazine? I am not aware of it. Their content is unrivalled, although you really need to be aware of their biases. But I don't feel they try to hide them, rather the opposite. However, with so…

It's much less frequent of course, but Foreign Affairs is in the same space.
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