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How to get traction/usage for your product

oguz.me

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Re: How to get traction/usage for your product

#7
post #5

Slide 13: "always be link building" -- something you don't see much on HN, but very true.

What does that even mean, in a (hopefully) non-spammy context?

Link building can often be bad like you imply. I think the right way to do it is to find the right places to share content with the right people so it spreads organically. I am not sure I would agree that creating new accounts on lots of platforms and creating links is a good or sustainable practice these days...

Re: How to get traction/usage for your product

#8
Lean Startup/MVPs are not about "launch it and people will come", it's not even about launching early. It's about pulling learning forward.

A MVP is a solution validation (which usually suck btw). Not a rollout technique.

[ps: Ah damn. Now I am defend Lean on HN on a friday afternoon]

Re: How to get traction/usage for your product

#9
post #5

Slide 13: "always be link building" -- something you don't see much on HN, but very true.

What does that even mean, in a (hopefully) non-spammy context?

Its means to create valuable content for your market, and then share the content through links. From tweeting the link, to posting on a social network, to posting to web forums, to posting as a blog comment. But always stay in context. Don't post a link to post a link.

This works very well and has a long term impact. Plus it improves your search rankings.

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