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Designing a modern email

blog.postmarkapp.com

1–10 of 70 posts

Re: Designing a modern email

#4
post #3

Nobody wants to receive e-mails like this.

Well if people read them and click on the links from these emails, then you must be wrong. Surprise! Did you even read the post?

If you don't want them, it doesn't mean nobody does. There's also an unsubscribe link at the bottom.

Re: Designing a modern email

#5
post #2

Perhaps a more fitting title would be "designing a modern spam message"? Those emails are exactly the kind of emails that I never read.

There's a large difference in my mind between a newsletter a company only sends out to its subscribers and unsolicited e-mail advertisements.

Re: Designing a modern email

#7
post #4
post #3

Nobody wants to receive e-mails like this.

Well if people read them and click on the links from these emails, then you must be wrong. Surprise! Did you even read the post? If you don't want them, it doesn't mean nobody does. There's also an unsubscribe link at the bottom.

I am surprised at how I randomly go to my spam email address once a few months and end up interacting with services that I thought I would never go back to

It is like they get a second chance for sending me emails and not giving up on me.

Re: Designing a modern email

#8
post #6

Html in email is bad.evil.wrong.stupid. When will these people get it?

I like plain text as well but I dislike the fact that it looks so ugly. Why do we need to insert line break at 72 (or something) characters? Can't we wrap text emails?

Re: Designing a modern email

#10
Modern email should be completely banning any markup but spaces, going to UTF-8-32 encoding. Maaaybe increasing the maximum column width from 80 to 120, but that's stretching it (hehe).
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