Is it worth it to launch a digital publication that targets men?
1–6 of 6 posts
Re: Is it worth it to launch a digital publication that targets men?
#2This seems a little selective!
What about stuff like Tolkien, Pratchett , A song of fire and ice and countless other fantasy/sci-fi things?
Perhaps Women see reading as a more social experience , whereas for men it's more of an individual activity?
Amongst my female friends , it seems that if one of them has read a book then they have all read it. So perhaps that might explain why the bestseller lists will tend to favour books intended for women?
Re: Is it worth it to launch a digital publication that targets men?
#3Re: Is it worth it to launch a digital publication that targets men?
#4Of course not. A physical, hardcover edition would be way better: if you are targeting men, at least get some benefit whenever you score a solid hit.
Re: Is it worth it to launch a digital publication that targets men?
#5Maybe instead of arbitrary arguments for or agains this, we should probably try to track down believable sources and therefore help this guy:
http://www.lloydshepherd.com/2012/07/21/tracking-down-data-o...
Re: Is it worth it to launch a digital publication that targets men?
#6> Is it worth it to launch a digital publication that targets men? Of course not. A physical, hardcover edition would be way better: if you are targeting men, at least get some benefit whenever you score a solid hit.