How to do a great product promo video for less than $200
blog.kickofflabs.com
How to do a great product promo video for less than $200
1–10 of 52 posts
Re: How to do a great product promo video for less than $200
#2Thanks, I've been looking a good, economical, way of creating an intro video, this looks like a really solid option.
Can I ask, do you think it has advantages over, say, recording your screen while you record yourself taking someone through a demo? Then maybe replacing your voice with a voicebunny voiceover?
I imagine cartoon v screen demo is dependent on your audience and objectives, but intrigued as to why you went this route. Cheers!
Re: How to do a great product promo video for less than $200
#3I'm curious how long the entire process took to finish (in terms of man-hours).
Re: How to do a great product promo video for less than $200
#4Thanks, I've been looking a good, economical, way of creating an intro video, this looks like a really solid option. Can I ask, do you think it has advantages over, say, recording your screen while you record yourself taking someone through a demo? Then maybe replacing your voice with a voicebunny voiceover? I imagine cartoon v screen demo is dependent on your audience and objectives, but intrigued as to why you went…
When we first launched we had a screen recording with a voice over.
Our problem with that is that, as a startup, our UI was changing every couple of months. The premise/goal doesn't change for the user... but we keep making it better. So that video got old too quick. And editing screen recordings every couple of months got tiring.
We are also looking to do some how-to videos with voice-bunny instead of our voices though. It ends up sounding much better.
Re: How to do a great product promo video for less than $200
#5I'm curious how long the entire process took to finish (in terms of man-hours).
About 8 hours. It was basically two half days to get it to what you see there.
So, to your point, our time was probably the most costly part. :)
Re: How to do a great product promo video for less than $200
#6I'm curious how long the entire process took to finish (in terms of man-hours).
But, on the other hand, even if we'd paid a service to do it we still would have had to help a lot with the script. Which was one of the most costly (time consuming) parts.
Re: How to do a great product promo video for less than $200
#7I'm curious how long the entire process took to finish (in terms of man-hours).
About 8 hours. It was basically two half days to get it to what you see there. So, to your point, our time was probably the most costly part. :)
It looks pretty decent and gets the message across. I would suggest to add either sound fx or background music to spice it up a little bit. :)
Re: How to do a great product promo video for less than $200
#8I'm curious how long the entire process took to finish (in terms of man-hours).
About 8 hours. It was basically two half days to get it to what you see there. So, to your point, our time was probably the most costly part. :)
Background music of some kind is on the short list. We wanted to get it out there and see what it does for conversions as is (we are testing it against an image on our home page. we will probably blog those results as well).
Re: How to do a great product promo video for less than $200
#9I posted this in the comments of OP's blog post, but I figure some other HNers could use the clarification around YouTube.
---
Hey Scott,
Simple video and it works - definitely better than many other product promo videos I've seen in my time (as a videographer.)
Just wanted to clarify something about YouTube: ads do not run before, during, or after if you don't allow them. Ads will only run if a video is "monetized," which is a setting that the uploader controls. In addition, I believe embedded content (such as the video embedded in this post) does not have advertisements running ever, but I could be wrong on this point.
That said, both Vimeo and YouTube are great video hosts. I tend to prefer YouTube (if absolutely everything inside your video is original) because it makes the video far more accessible and has a greater chance of being discovered by your desired audience. Vimeo's real advantage is its video page presentation and better compression, at least in my opinion.
Thanks for sharing VoiceBunny! I had no idea this existed, and will make my life easier.
Re: How to do a great product promo video for less than $200
#10I posted this in the comments of OP's blog post, but I figure some other HNers could use the clarification around YouTube. --- Hey Scott, Simple video and it works - definitely better than many other product promo videos I've seen in my time (as a videographer.) Just wanted to clarify something about YouTube: ads do not run before, during, or after if you don't allow them. Ads will only run if a video is "monetized,"…
And to repost my reply... Thanks for the comment. We love posting things that we've learned that could help out our customers.
The thing I couldn't figure out with Youtube was how to stop the post-roll "ads" for "related videos" that took the user out of our context.
And, no, removing it from the public index didn't effect the post-roll recommendations.