Live data from Hacker News

The Really Easy SEO Link Building Strategy For Startups

layeredthoughts.com

1–10 of 45 posts

Re: The Really Easy SEO Link Building Strategy For Startups

#2
I think this post focuses a little too much on the SEO aspect of this blog commenting strategy. While it is a good strategy for SEO, and it does work, I think the real benefit comes from becoming part of the community that is focused on whatever your startup is involved in. That exposure helps create customers/evangelists that will then help promote your product/service to others within their sphere of influence. The SEO is just an added benefit.

Re: The Really Easy SEO Link Building Strategy For Startups

#3
In my opinion this works only for products and services with an existing demand, i.e. in the worst case a copycat product, in the best case a product solving a very explicit problem. If your product/service is relatively innovative (i.e. for example 4square in their beginnings) and there is no explicit demand existing, these strategies won't help that much at all.

Re: The Really Easy SEO Link Building Strategy For Startups

#4
post #3

In my opinion this works only for products and services with an existing demand, i.e. in the worst case a copycat product, in the best case a product solving a very explicit problem. If your product/service is relatively innovative (i.e. for example 4square in their beginnings) and there is no explicit demand existing, these strategies won't help that much at all.

Blog Author here: You're right, I agree. I tend to write posts targeted at founders who are building problem solving products, not the foursquares and twitters of the world.

I think in limited instances it still could possibly be a helpful strategy (if only to just start engaging the community at large and increasing brand awareness)

Re: The Really Easy SEO Link Building Strategy For Startups

#5
I'm not a fan of blog commenting for link building. Most blogs use nofollow on the comments links, and that makes them near worthless (except on very high traffic blogs where comment links send meaningful traffic). Moreover, many blog comments are spam. You don't want to be sending the same signal as spammers to Google.

What I do like about this strategy isn't even mentioned about the author. Blog commenting can be a great way to start a conversation and a relationship with a blogger. Once you've done that, then you can get some real links instead of the crappy links in the blog comments section.

Re: The Really Easy SEO Link Building Strategy For Startups

#6
Wow, it's pretty amazing, but you've described one of the use cases for my upcoming webapp: www.alertoid.com

Technically, Alertoid would be an RSS reader that goes beyond the Read/Unread tagging, with the Commented/Comment Approved stages you described. Furthermore, it can be used for inbound marketing: as you monitor the keywords that interest you, you see the blog posts that mention them and can use those as starting points or ideas for your own blog posts, because if bloggers love comments, they love answer posts or reposts even more, and it's another great way to start a conversation and get backlinks.

/shameless plug

Hope my pitch was clear enough, don't hesitate if you have any feedback. If you're interested by Alertoid, email's in my profile, would love to hear from you, even more if you're a marketing/PR professional.

Feedback on SERPIQ: I just signed up, on the confirmation page (http://serpiq.com/users/sign_up) I see "You have signed up successfully. However, your need to confirm your email address." but a signup form is still there, empty, as if nothing worked. That doesn't seem right!

Re: The Really Easy SEO Link Building Strategy For Startups

#7
post #3

In my opinion this works only for products and services with an existing demand, i.e. in the worst case a copycat product, in the best case a product solving a very explicit problem. If your product/service is relatively innovative (i.e. for example 4square in their beginnings) and there is no explicit demand existing, these strategies won't help that much at all.

Even if you have an innovative product with no existing demand, there are still blogs/communities that this strategy will work with. What is the more generic vertical that your product is in? In 4square's case, they could hit anything mobile based, social network based, or people doing geo-based mobile development.

Re: The Really Easy SEO Link Building Strategy For Startups

#8
post #6

Wow, it's pretty amazing, but you've described one of the use cases for my upcoming webapp: www.alertoid.com Technically, Alertoid would be an RSS reader that goes beyond the Read/Unread tagging, with the Commented/Comment Approved stages you described. Furthermore, it can be used for inbound marketing: as you monitor the keywords that interest you, you see the blog posts that mention them and can use those as starti…

oh man I've wanted to build such a webapp for so long. That's awesome, congrats!

I'd love to hear how you're tackling the problem of tracking the actual comments that were left without resorting to a browser plugin in order to pull the details from the actual form on submit. Or maybe I said too much :)

Re: The Really Easy SEO Link Building Strategy For Startups

#9
post #5

I'm not a fan of blog commenting for link building. Most blogs use nofollow on the comments links, and that makes them near worthless (except on very high traffic blogs where comment links send meaningful traffic). Moreover, many blog comments are spam. You don't want to be sending the same signal as spammers to Google. What I do like about this strategy isn't even mentioned about the author. Blog commenting can be a…

I briefly mentioned your main point, regarding starting a conversation and really getting involved in the community. This strategy is absolutely focused on quality over quantity, I outlined it the way I did just so people could follow it and gather a lot of possible sources of blogs to try and comment on.

In regards to the nofollow topic, I left a comment on the post explaining my thoughts about that: http://www.layeredthoughts.com/seo-link-building/the-really-...

Re: The Really Easy SEO Link Building Strategy For Startups

#10
post #8
post #6

Wow, it's pretty amazing, but you've described one of the use cases for my upcoming webapp: www.alertoid.com Technically, Alertoid would be an RSS reader that goes beyond the Read/Unread tagging, with the Commented/Comment Approved stages you described. Furthermore, it can be used for inbound marketing: as you monitor the keywords that interest you, you see the blog posts that mention them and can use those as starti…

oh man I've wanted to build such a webapp for so long. That's awesome, congrats! I'd love to hear how you're tackling the problem of tracking the actual comments that were left without resorting to a browser plugin in order to pull the details from the actual form on submit. Or maybe I said too much :)

Well, I'd love to have you as a beta tester! Haven't got around to tracking comments yet. Looks tricky indeed.
Post reply on HN