Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#1

Post by casemorton » Mon, Jul 23, 2012, 4:22 PM UTC

Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program
techcrunch.com

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#2

Post by kposehn » Mon, Jul 23, 2012, 5:05 PM UTC

Interesting. That API could be very useful, but they're going to have to watch out for BlackHatters - I bet they are already looking for ways to exploit their system.

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#3

Post by dmor » Mon, Jul 23, 2012, 5:13 PM UTC

kposehn wrote: post #2

Interesting. That API could be very useful, but they're going to have to watch out for BlackHatters - I bet they are already looking for ways to exploit their system.

You are definitely right, and while we've thought through several threat models blackhat marketers are endlessly creative. Might make for a good blog post depending on what we learn

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#4

Post by majorapps » Mon, Jul 23, 2012, 5:15 PM UTC

I don't understand what the difference is between Referly and linkshare.com, which already has thousands of premium affiliates and a solid api. Could someone enlighten me?

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#5

Post by minouye » Mon, Jul 23, 2012, 5:21 PM UTC

What percentage does Referly take per payout?

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#6

Post by dmor » Mon, Jul 23, 2012, 5:28 PM UTC

minouye wrote: post #5

What percentage does Referly take per payout?

Referly does not currently take a percentage of any payouts

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#7

Post by kposehn » Mon, Jul 23, 2012, 5:29 PM UTC

dmor wrote: post #3

kposehn wrote: post #2

Interesting. That API could be very useful, but they're going to have to watch out for BlackHatters - I bet they are already looking for ways to exploit their system.

You are definitely right, and while we've thought through several threat models blackhat marketers are endlessly creative. Might make for a good blog post depending on what we learn

The major one I can think of right now is using lifted financial information and Mechanical Turk to make new accounts and use it to juice SEO or FB fan pages.

There are some that have made amazing use of Mechanical Turk without actually getting caught - that is one vector I think the affiliate industry has greatly overlooked.

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#8

Post by strooltz » Mon, Jul 23, 2012, 5:54 PM UTC

when is referly planning on allowing referrers to claim rewards? re: http://cl.ly/image/1E1H381q0p1N

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#9

Post by lionheart » Mon, Jul 23, 2012, 6:04 PM UTC

This is awesome.

I was just about to write a basic referral system for my site but this looks like it fits the bill.

I'm going to give it a try.

Re: Referly (YC S12) Launches API: Now Any Site Can Have A Referral Program

#10

Post by dmor » Mon, Jul 23, 2012, 6:10 PM UTC

strooltz wrote: post #8

when is referly planning on allowing referrers to claim rewards? re: http://cl.ly/image/1E1H381q0p1N

Very soon, stay tuned!