The Toll of Being a Disruptor

This is written by Steve Sinofsky (https://en.wikipedia.org/wiki/Steven_Sinofsky), of Microsoft fame - he led the Office division through many of its biggest releases and later briefly led Windows. Apparently he recently wrote a book called “ Hardcore Software: Inside the Rise and Fall of the PC Revolution”: https://www.amazon.com/dp/B0D4TJ8BKB