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United Airlines starts serving passengers personalized ads on seatback screens

cnbc.com

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Re: United Airlines starts serving passengers personalized ads on seatback screens

#4

Post by zer00eyz »

So selling ads, selling points (see: https://www.theatlantic.com/ideas/archive/2023/09/airlines-b... )

They charge for drinks, you have to pay more to get a humane amount of space, they charge for bags.

What's next an upcharge for oxygen and a flotation device in an emergency.

IM sorry sir, our payment system is down we will be unable to let you sign up for air during this emergency.

Re: United Airlines starts serving passengers personalized ads on seatback screens

#5

Post by ghaff »

jdale27 wrote: post #2

Amazing how airlines seem to operate their business on the principle of “what can we do to make our customers hate us even more?”

For customers who will choose whatever the cheapest option is.

Short of flying private, paying more doesn't insulate people from all the pain of commercial air travel but it sure insulates from a lot--but most people aren't able/willing to pay for it.

Re: United Airlines starts serving passengers personalized ads on seatback screens

#7

Post by eureka-belief »

The wonder what kind of revenue they are hoping to get from the short amount of attention users will fork over when they are already stressed from traveling. And how does this revenue compared to the overall cost of the ticket. Are airline margins really that thin?

Re: United Airlines starts serving passengers personalized ads on seatback screens

#8

Post by kube-system »

jdale27 wrote: post #2

Amazing how airlines seem to operate their business on the principle of “what can we do to make our customers hate us even more?”

$1 of revenue is $1 of revenue regardless of whether it was delivered with a smile
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