Google rival Tuta complains to EU tech regulators about de-ranking
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Re: Google rival Tuta complains to EU tech regulators about de-ranking
#2https://developers.google.com/search/blog/2024/03/core-updat...
It's possible Tuta caught a stray here because they recently changed their name from Tutanota[0], including the domain name. This update has the SEO world up in arms, in fact - the update is still rolling out, nearly two months after it was announced.
I'd love to be a fly on the wall in the Google Search team's offices to learn just how much machine learning is messing with the ability to properly understand intent -> rank content.
E: Semrush shows that they took a nosedive, but not a complete decimation[1].
E2: I take the initial edit back, looks like they got a classifier applied to their site, also known as the "Helpful Content Update":
https://tuta.com/blog/google-search-problem
It's a nasty classifier and not a single site has been reinstated from it[2] since Google began to apply it in Sep 2023.
[0]: https://tuta.com/blog/tutanota-is-now-tuta
[1]: https://i.imgur.com/E9ybteL.png
[2]: https://twitter.com/glenngabe/status/1781679769735545280
Re: Google rival Tuta complains to EU tech regulators about de-ranking
#3The article says March, which coincidences with this: https://developers.google.com/search/blog/2024/03/core-updat... It's possible Tuta caught a stray here because they recently changed their name from Tutanota[0], including the domain name. This update has the SEO world up in arms, in fact - the update is still rolling out, nearly two months after it was announced. I'd love to be a fly on the wall in the Google Sea…
This article goes into much more detail about the issue.
Re: Google rival Tuta complains to EU tech regulators about de-ranking
#4Re: Google rival Tuta complains to EU tech regulators about de-ranking
#5Off-topic: I am immensely happy with latest google update, because now if I search for something that is too obscure, google simply shows me an empty page with no results found, which tells me that I need to refine my search query. Previously, if such thing happened, I'd get a list of spam sites which does not include the query at all, or simply uses the query somewhere not visible on the page.
Re: Google rival Tuta complains to EU tech regulators about de-ranking
#6Re: Google rival Tuta complains to EU tech regulators about de-ranking
#7Off-topic: I am immensely happy with latest google update, because now if I search for something that is too obscure, google simply shows me an empty page with no results found, which tells me that I need to refine my search query. Previously, if such thing happened, I'd get a list of spam sites which does not include the query at all, or simply uses the query somewhere not visible on the page.
I feel the opposite. Often I'm searching some obscure error message or function name from an open source project; I'd expect Google to at the very least provide a result linking to the Github page where the thing is defined, but nope, nothing. Bing on the other hand gives me exactly what I'm looking for in the first few results.
Re: Google rival Tuta complains to EU tech regulators about de-ranking
#8Off-topic: I am immensely happy with latest google update, because now if I search for something that is too obscure, google simply shows me an empty page with no results found, which tells me that I need to refine my search query. Previously, if such thing happened, I'd get a list of spam sites which does not include the query at all, or simply uses the query somewhere not visible on the page.
I feel the opposite. Often I'm searching some obscure error message or function name from an open source project; I'd expect Google to at the very least provide a result linking to the Github page where the thing is defined, but nope, nothing. Bing on the other hand gives me exactly what I'm looking for in the first few results.
Re: Google rival Tuta complains to EU tech regulators about de-ranking
#9Off-topic: I am immensely happy with latest google update, because now if I search for something that is too obscure, google simply shows me an empty page with no results found, which tells me that I need to refine my search query. Previously, if such thing happened, I'd get a list of spam sites which does not include the query at all, or simply uses the query somewhere not visible on the page.
Re: Google rival Tuta complains to EU tech regulators about de-ranking
#10Off-topic: I am immensely happy with latest google update, because now if I search for something that is too obscure, google simply shows me an empty page with no results found, which tells me that I need to refine my search query. Previously, if such thing happened, I'd get a list of spam sites which does not include the query at all, or simply uses the query somewhere not visible on the page.