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Apple's ATT privacy policy reduced orders and revenue for Shopify merchants

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Apple's ATT privacy policy reduced orders and revenue for Shopify merchants

#1

Post by sirpunch » Wed, Jan 31, 2024, 4:30 PM UTC

Apple's ATT privacy policy reduced orders and revenue for Shopify merchants
papers.ssrn.com

Re: Apple's ATT privacy policy reduced orders and revenue for Shopify merchants

#2

Post by nullindividual » Wed, Jan 31, 2024, 4:51 PM UTC

I see nothing but positive statements in the abstract. I'm glad to see it is impacting advertisers where it counts.

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