Co-Founder Roles in Startup
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Re: Co-Founder Roles in Startup
#2Specifically: at the outset, with no idea of what you’re building, at best the sales and marketing founders are going to be twiddling their fingers in their traditional roles. So maybe task them either with help developing the solution or figuring out operations you’ll need later on even if those are outside their normal areas of responsibility. Whoever the tech founder is will be under the gun to build the thing and figure out operations for the thing, hand off anything that isn’t building the thing to the other co-founders until the thing is built.
Precise roles and responsibilities at this stage can kill startups. Sometimes there’s going to be a mess on the floor that needs mopped. Doesn’t matter whose “official” responsibility it is, just get the mess cleaned up and move on. If you burn time and capital bickering over who’s responsible you won’t succeed.