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EU data regulator bans personalised advertising on Facebook and Instagram

reuters.com

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Re: EU data regulator bans personalised advertising on Facebook and Instagram

#3

Personalized advertising should never have been allowed without a specific opt-in. I know lots of advertisers think they can't live without it --- because promoters have told them so.

Observationally, facebook ads are the best I’ve seen by a long shot.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#5
> Meta has stated that it had already announced plans to provide users in the EU and EEA with an opportunity to provide consent and will introduce a subscription model in November to comply with regulatory requirements

This effectively means then that if you are in the EU and you'd want to use either Facebook or Instagram you'd have to pay for a subscription then because they presumably won't offer the free-service without personalized ads and since the law prohibits them from doing that then the only way to use either service will be to pay for it..?

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#6
I know in HN there is a big "personalized advertising" is bad sentiment, but I don't get what the problem is.

I mean, if I am looking for a notebook, I rather have FB/IG (or Google or whatever), show me adds of a notebook that I might end up buying, instead of the generic poker/porn adds that we had on the beginning of the internet.

It is almost impossible to have a free internet without ads. So on one side, people want everything free, on the other side, we don't want ads, so there is a clear problem here.

Can someone explain to me what the problem is? Honest question. Thanks.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#7

Hot take, it’s hard to have a free internet without ads. Lots of websites have marginal utility, but can be paid for with ads. And those websites will disappear when CPM rates go down the drain.

but yet, when we pay for services (Google Suite) and websites... we still get adverts

we're not incentivised to pay as our data is mined and sold anyway, our attention still fought for

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#8
Why do people hate personalized ads so much? I understand hating ads in general, but why something personalized is worse than just random spam?

EDIT ---

Ok, I get it now. Personalized ads = surveillance. Fair enough.

Doesn't the whole GDPR already cover it though? You can opt out of the surveillance.

Re: EU data regulator bans personalised advertising on Facebook and Instagram

#10

Hot take, it’s hard to have a free internet without ads. Lots of websites have marginal utility, but can be paid for with ads. And those websites will disappear when CPM rates go down the drain.

> And those websites will disappear when CPM rates go down the drain.

Good!

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