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OH HAI SEXISM

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Re: OH HAI SEXISM

#2
I don't know if this is going to be an unpopular post, but I don't think this is such a clearcut case of sexism as the API Jam/"Lighten Up" stuff we've seen recently. I think we can all agree that using scantily-clad women as advertising objects is a bad thing- we were hating GoDaddy for it long before SOPA. But I think that everyone in this story went about things the wrong way.

Shanley Kane had a legitimate complaint. But tweeting "please take it down, it's fucking gross." isn't really a great way to approach the situation. Don't get me wrong- the response was bad, too- Katz cc-ing Kane's employer later down the thread was a particularly bone-headed move.

The actual root sexism isn't the story here. It's a story about PR, or about making- and dealing with- complaints. Sanz's first reply actually admitted that the video needed to be replaced- if he'd rephrased it to something like "we've taken your views on board and we're going to talk about this in the office tomorrow" that might have been the end of it. But his response was vague and he took Kane's anger personally. Then it all spiraled out of control. I don't think the Geeklist guys are bad guys in the slightest, and I expect we'll see a reply from them soon.

EDIT: I meant "a bad thing [in the tech industry]" rather than an overall bad thing. Apologies for the misunderstanding that ensued.

Re: OH HAI SEXISM

#3
I really hope that everyone is as equally offended and quick to point out sexism for every advertisement, television show, and movie featuring a very fit, shirtless man doing a stereotypical "masculine" activity (construction work, heavy lifting, playing a sport, or fighting each other).

Re: OH HAI SEXISM

#4
post #2

I don't know if this is going to be an unpopular post, but I don't think this is such a clearcut case of sexism as the API Jam/"Lighten Up" stuff we've seen recently. I think we can all agree that using scantily-clad women as advertising objects is a bad thing- we were hating GoDaddy for it long before SOPA. But I think that everyone in this story went about things the wrong way. Shanley Kane had a legitimate complai…

I think we can all agree that using scantily-clad women as advertising objects is a bad thing...

Why is it a bad thing? Have you taken the time to talk to some of the women who appear in these ads? They may have a bigger problem with your labeling them as "advertising objects" than them appearing scantily-clad.

Re: OH HAI SEXISM

#5
People should really stop trying to have serious conversations on twitter. Something about that website cranks people's IQs and maturity levels down to power-save mode, and nobody ever comes out looking good.

Re: OH HAI SEXISM

#6
post #2

I don't know if this is going to be an unpopular post, but I don't think this is such a clearcut case of sexism as the API Jam/"Lighten Up" stuff we've seen recently. I think we can all agree that using scantily-clad women as advertising objects is a bad thing- we were hating GoDaddy for it long before SOPA. But I think that everyone in this story went about things the wrong way. Shanley Kane had a legitimate complai…

>I think we can all agree that using scantily-clad women as advertising objects is a bad thing

Nope. They're paid for it, there is nothing illegal about it and I fail to see anything wrong with targeting perceived likes of a segment of the population to move product. In fact, I believe that's what advertising is. I see no difference between a woman in a bikini or a celebrity in an ad.

Re: OH HAI SEXISM

#7
post #2

I don't know if this is going to be an unpopular post, but I don't think this is such a clearcut case of sexism as the API Jam/"Lighten Up" stuff we've seen recently. I think we can all agree that using scantily-clad women as advertising objects is a bad thing- we were hating GoDaddy for it long before SOPA. But I think that everyone in this story went about things the wrong way. Shanley Kane had a legitimate complai…

I think we can all agree that using scantily-clad women as advertising objects is a bad thing... Why is it a bad thing? Have you taken the time to talk to some of the women who appear in these ads? They may have a bigger problem with your labeling them as "advertising objects" than them appearing scantily-clad.

I think it's pretty hard to dispute that advertising modeling is objectification. The thing is, objectifying an individual who agrees to be objectified is not a bad thing. What is bad is generalized objectification.

In other words,

OK: that model is being used as an object for marketing clothing

Not OK: women are objects that are fun to look at

I can't really agree to the position that sexualized advertising is inherently sexist. But in the case of geek culture, there is a big heap of social context that has to be taken into account that makes it very touchy territory.

Re: OH HAI SEXISM

#8

People should really stop trying to have serious conversations on twitter. Something about that website cranks people's IQs and maturity levels down to power-save mode, and nobody ever comes out looking good.

Probably the fact that it strongly discourages polysyllabic words... and you know, thoughts.

Re: OH HAI SEXISM

#9
post #2

I don't know if this is going to be an unpopular post, but I don't think this is such a clearcut case of sexism as the API Jam/"Lighten Up" stuff we've seen recently. I think we can all agree that using scantily-clad women as advertising objects is a bad thing- we were hating GoDaddy for it long before SOPA. But I think that everyone in this story went about things the wrong way. Shanley Kane had a legitimate complai…

I think we can all agree that using scantily-clad women as advertising objects is a bad thing... Why is it a bad thing? Have you taken the time to talk to some of the women who appear in these ads? They may have a bigger problem with your labeling them as "advertising objects" than them appearing scantily-clad.

I would say that it's a bad thing because it offends women in the tech industry and makes them feel alienated- the root of this entire story.

It's quite likely that the models in the ads have no objection to what's going on- clearly, they chose to get into the industry. But that's not really the point- there is such a thing as being aware of your environment, and the tech industry has started making real efforts to be more inclusive. If you don't pay attention to this kind of stuff you're going to get a backlash.

Re: OH HAI SEXISM

#10
The most offensive part of this all is the idea that this is a good use of anyone's time. This has gone beyond any sort of discussion, it's now just a petty and childish argument you could expect to see on some low budget reality tv show, does this really need to be here?

I guess this is a good advertisement for Storify though.

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