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Newspaper Ad Revenues Fall to 50-Year Low in 2011

mjperry.blogspot.com

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Re: Newspaper Ad Revenues Fall to 50-Year Low in 2011

#3
post #2

That is a really dramatic graph. It's hard to imagine an industry coming back from something like that.

Was it easy to imagine printed news coming back before seeing the graph?

(Snark aside, it's a good point-- there must be similar graphs for the ice or telegram industries, to name two. Could make a pretty cool art installation or something.)

Re: Newspaper Ad Revenues Fall to 50-Year Low in 2011

#4
post #3
post #2

That is a really dramatic graph. It's hard to imagine an industry coming back from something like that.

Was it easy to imagine printed news coming back before seeing the graph? (Snark aside, it's a good point-- there must be similar graphs for the ice or telegram industries, to name two. Could make a pretty cool art installation or something.)

The really "Holy cow" bit for me is that even if you add the online revenue back in, the graph is virtually identical. If you had asked me this morning about the future of print newspapers, I would have said "Totally toast, of course, but savvy ones will move online."

If you ask me now, I'd say "Totally toast. Your children may recognize the names of a couple of them, if they happen to regularly visit one of a handful of niche websites."

Pick an industry you might think the US has largely abandoned to cheap foreign competition, like say textile manufacturing. Think all of our clothes are made in China? I'll bet you the US' textile manufacturing revenues graph looks substantially more favorable than that.

Re: Newspaper Ad Revenues Fall to 50-Year Low in 2011

#6
post #4
post #3

Earlier quoted context omitted.

Was it easy to imagine printed news coming back before seeing the graph? (Snark aside, it's a good point-- there must be similar graphs for the ice or telegram industries, to name two. Could make a pretty cool art installation or something.)

The really "Holy cow" bit for me is that even if you add the online revenue back in, the graph is virtually identical. If you had asked me this morning about the future of print newspapers, I would have said "Totally toast, of course, but savvy ones will move online." If you ask me now, I'd say "Totally toast. Your children may recognize the names of a couple of them, if they happen to regularly visit one of a handfu…

And I'd be happy to say "Serves them right," but the real tragedy here is that with them dies the very idea that journalism is a service worth paying money for. At least we're outsourcing manufacturing to professionals...

Re: Newspaper Ad Revenues Fall to 50-Year Low in 2011

#9
I thought about this the other day. When i recently moved i decided to get the paper delivered. It was a nice idea but ended up being TOTALLY overwhelming. The amount of time required to sift through and consume only a small part of the paper is insane. I had only payed some nominal fee 10 dollars for 3 months or something. But i had to call it quits after 2 months. Every paper was 50% adverts and I had unread papers piled everywhere they were taking over.

The romance of the paper is just that. A thing of fiction, because in reality it is just voluntarily delivered spam.

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