Netflix loses 1M users in Spain over password policing
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Re: Netflix loses 1M users in Spain over password policing
#2Re: Netflix loses 1M users in Spain over password policing
#3Okay, but 6-700k of this million were not paying users, but password-borrowers.
Re: Netflix loses 1M users in Spain over password policing
#4Worth to note: Not 1M _PAYING_ users (THAT would be interesting news). They lost 1M users who watch Netflix according to an external household survey
Re: Netflix loses 1M users in Spain over password policing
#5"Market research group Kantar decided that Netflix should consider 4 people sharing 1 paying account as 4 users"
Re: Netflix loses 1M users in Spain over password policing
#6Okay, but 6-700k of this million were not paying users, but password-borrowers.
Still a significant loss. Netflix expected more paying customers from this step, not less.
Re: Netflix loses 1M users in Spain over password policing
#7Re: Netflix loses 1M users in Spain over password policing
#8Worth to note: Not 1M _PAYING_ users (THAT would be interesting news). They lost 1M users who watch Netflix according to an external household survey
1/3 of those million were paying customers tho.
Re: Netflix loses 1M users in Spain over password policing
#9Okay, but 6-700k of this million were not paying users, but password-borrowers.
They are probably going back to torrenting and similar.
When disney was slow to rollout in some countries my friends did not want to wait for Mandalorian to drop with Disney plus over there in Europe. They just downloaded it for free and did not even need to sign up for disney when it came one year later.
If the streaming companies start to provide subpar and cumbersome service and charge hundreds of dollars for it per year I can see people going back to proven and free ways that were very popular 15-20 years ago
Re: Netflix loses 1M users in Spain over password policing
#10Not really that surprising is it? I'm waiting for the day they send me the inevitable notice to pay more, aka the day I cancel Netflix.
They could get away with this if their offering was substantially better than the competitors but thse days it's not. Pumping out complete crap like 'The Floor is Lava' and the 9 millionth cake contest isn't what built their massive customer base. These days when a new hyped show comes up its often not even worth watching until you know for sure it's not already been axed, having left the show on a cliffhanger.