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The Bucks can’t wear cream uniforms because they interfere with digital ads

paullukas.substack.com

1–10 of 238 posts

Re: The Bucks can’t wear cream uniforms because they interfere with digital ads

#2
From the article: "Teams can’t wear cream anymore because it interferes with the digital ads that are placed on the court in broadcast due to the uniforms being so close to the color of the wood that is keyed out in the process."

Re: The Bucks can’t wear cream uniforms because they interfere with digital ads

#5

Now, how to get everyone attending the games to start wearing cream clothing?

Unless they're on the court, it wouldn't matter. It's not just the color, it's also the position of the players. The graphics are mapped to certain spots on the court, so this only happens if a player wearing the color stands where the graphic is.

Re: The Bucks can’t wear cream uniforms because they interfere with digital ads

#9
Tangential at best, but there really should be limits to how bright (or white) a digital billboard can be. I’ve been temporarily blinded at night when, while trying to read an ad with a dark background, it switched over to a different ad.

Re: The Bucks can’t wear cream uniforms because they interfere with digital ads

#10
post #7

How soon until we see AI-powered adblockers that filter the output of any signal to remove anything that it perceives as an ad?

I'm thinking of Carl Sagan's book _Contact_, in which one of the characters became a billionaire by developing "Adnix" (removed ads), "Preachnix" (removed televangelists) and "Jivenix" (removed politicians) technologies.
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