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Elon Musk’s Twitter Faces Exodus of Advertisers and Executives

nytimes.com

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Re: Elon Musk’s Twitter Faces Exodus of Advertisers and Executives

#5

Post by reaperducer »

advertisers — who provide about 90 percent of Twitter’s revenue — are increasingly grappling with Mr. Musk’s ownership of the platform

Advertisers are 90% of Twitters revenue. What's the other 10%? Selling data? Licensing in-house tech? Something else?

Re: Elon Musk’s Twitter Faces Exodus of Advertisers and Executives

#6

Post by Zigurd »

reaperducer wrote: post #5

advertisers — who provide about 90 percent of Twitter’s revenue — are increasingly grappling with Mr. Musk’s ownership of the platform Advertisers are 90% of Twitters revenue. What's the other 10%? Selling data? Licensing in-house tech? Something else?

Exactly. IIRC "data licencing" is about $400M/year which would make it more than 10% but still a relatively small part.
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