Build your fanbase using the K-pop method
lulu.substack.com
Build your fanbase using the K-pop method
1–10 of 128 posts
Re: Build your fanbase using the K-pop method
#2Real reason for K-pop success: hire the best Swedish pop songwriters in the world and give them carte blanche to create any crazy songs they want. Same with Korean car companies and hiring the best German and Italian designers. Start with money, import talent, then cut them loose.
Re: Build your fanbase using the K-pop method
#3[deleted]
Re: Build your fanbase using the K-pop method
#4You missed use the most mentally ill teenagers you can find to work 24/7 into creating tweets with your hashtag so it reaches top 10 worldwide or at least in a few countries, K-pop bands do that, a lot: https://melmagazine.com/en-us/story/the-stans-who-post-so-mu...
Re: Build your fanbase using the K-pop method
#5No post body was provided.
Re: Build your fanbase using the K-pop method
#6https://web.archive.org/web/20221002215004/https://lulu.subs...
(For those not wishing to be smacked in the face with a wet fish pop-over registration modal dialog upon scrolling down the page; fku substk)
Re: Build your fanbase using the K-pop method
#7If you ignore the whole K-Pop thing, this is a good article with good advice.
Re: Build your fanbase using the K-pop method
#8Question about not getting involved with politics in your fandom: how does this apply to pop stars like Lizzo, Lady Gaga, Lil Nas X, Nicki Minaj? They all have huge, highly fervent fandoms too. And they're pretty darn political all the time.
Re: Build your fanbase using the K-pop method
#9Is any of this much different from pop boy bands of the 00's? You make generic, catchy songs that are hard to resist. Then have a group of four or five attractive teens perform the song. And then Highlight each individual so people form a parasocial relationship with the band members. The fanaticism follows quite easily from there.
Re: Build your fanbase using the K-pop method
#10> But activism on unrelated issues, even important ones, puts up barriers for no good reason.
It’s interesting framing. Some might view this as pure to your values, some might view this as lacking in values, but it certainly got my attention. Reducing this quote down, the claim is “activism on unrelated important issues has no value [to your business].”