Handwritten thank you notes increase sales
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Handwritten thank you notes increase sales
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Re: Handwritten thank you notes increase sales
#2Seems like a decent use case for Postpilot’s handwritten notes. I wonder if those would be as effective?
Re: Handwritten thank you notes increase sales
#3No post body was provided.
Re: Handwritten thank you notes increase sales
#4Seems like a decent use case for Postpilot’s handwritten notes. I wonder if those would be as effective? [0] https://www.postpilot.com/
more like "Do things that don't scale"
Re: Handwritten thank you notes increase sales
#5There was a brilliant Twitter thread last year showing a project to "hand write" with cnc robots thousands of personalised letters for a mailout. They initially started off with off the shelf hand writing robots, but ended up building their own massive ones to increase speed and efficiency.
https://mobile.twitter.com/aarondfrancis/status/143888821947...
Re: Handwritten thank you notes increase sales
#6Seems like a decent use case for Postpilot’s handwritten notes. I wonder if those would be as effective? [0] https://www.postpilot.com/
> Our all-new handwritten cards are created by our proprietary robots. We use real pens with real ink to write your cards with all the personality of a human hand.
Good idea, until everyone starts using it and starts recognising the writing by the robot, then it becomes creepy instead.
Re: Handwritten thank you notes increase sales
#7Seems like a decent use case for Postpilot’s handwritten notes. I wonder if those would be as effective? [0] https://www.postpilot.com/
> Our all-new handwritten cards are created by our proprietary robots. We use real pens with real ink to write your cards with all the personality of a human hand. Good idea, until everyone starts using it and starts recognising the writing by the robot, then it becomes creepy instead.
Not only that, but actual cards written by humans will be mislabeled as cheap robot spam.
Re: Handwritten thank you notes increase sales
#8Seems like a decent use case for Postpilot’s handwritten notes. I wonder if those would be as effective? [0] https://www.postpilot.com/
I would bet it would have a pretty decent effects. I’m a digital marketer/growth guy and right now I think the least crowded inbox is the mailbox.
But not standard postcards or mass mailers.
An example: I worked for an apparel company selling custom apparel (shirts and hoodies mostly) to army Battalions/Companies/Platoons…
We managed to grab 28% market share of an army base for $150.00 by sending a sales letter with a knock out offer and a Rubik’s cube (there were actually two rounds of mailers but the total of both of them was $150)
Had the company’s supply chain not imploded it should’ve brought as much as $300,000 in gross profits of the course of the year. I’d say a 2000x ROI is not bad for a week of work and a couple hundred dollars in materials.
I think lumpy mailers à la The Ultimate Sales Machine by Chet Holmes are a phenomenal way to cut through the clutter with CPM‘s skyrocketing and conversion rates plummeting for PPC marketing.
Re: Handwritten thank you notes increase sales
#9Seems like a decent use case for Postpilot’s handwritten notes. I wonder if those would be as effective? [0] https://www.postpilot.com/
> Our all-new handwritten cards are created by our proprietary robots. We use real pens with real ink to write your cards with all the personality of a human hand. Good idea, until everyone starts using it and starts recognising the writing by the robot, then it becomes creepy instead.
I really wonder what font they are using. The big challenge is not finding a handwritten style font but finding a font with multiple different variants of each letter.
It becomes painfully obvious if you have two of the same letter in a row that are exactly the same. I’ve only found a couple of fonts that have that variability within a single letter and it’s pretty stunning how big of a difference it makes
Re: Handwritten thank you notes increase sales
#10Being kind is fine and all, but my one gripe with it is that it doesn’t make me any money. Glad to see the dark days of being nice without any ROI are ending.