How could we gamify marketing efforts to make them more fun and engaging?
1–8 of 8 posts
Re: How could we gamify marketing efforts to make them more fun and engaging?
#2What if we could make marketing more like a game?
Imagine being rewarded for your creativity and hard work.
Re: How could we gamify marketing efforts to make them more fun and engaging?
#3What if we could make marketing more like a game? Imagine being rewarded for your creativity and hard work.
Gamification doesn't improve bullshit jobs. It just adds more bullshit.
Re: How could we gamify marketing efforts to make them more fun and engaging?
#4Re: How could we gamify marketing efforts to make them more fun and engaging?
#5What if we could make marketing more like a game? Imagine being rewarded for your creativity and hard work.
Gamification doesn't improve bullshit jobs. It just adds more bullshit.
I think it truly can, but when the incentive isn't there, people often see no point in it. I resent patronizing gameification where people bolt some nominal gamed system onto a horrible job and call it a day as if it was just a question of perspective. That completely undermines the huge efforts invested into making games engaging.
That said, if you can engender a feeling of competition and make people feel like they're achieving something, I think it can work.
Re: How could we gamify marketing efforts to make them more fun and engaging?
#6Earlier quoted context omitted.
Gamification doesn't improve bullshit jobs. It just adds more bullshit.
I think it truly can, but when the incentive isn't there, people often see no point in it. I resent patronizing gameification where people bolt some nominal gamed system onto a horrible job and call it a day as if it was just a question of perspective. That completely undermines the huge efforts invested into making games engaging. That said, if you can engender a feeling of competition and make people feel like they…
Competition doesn't motivate me, and if I want to feel like I'm "achieving something" I can go lift weights.
Re: How could we gamify marketing efforts to make them more fun and engaging?
#7Earlier quoted context omitted.
I think it truly can, but when the incentive isn't there, people often see no point in it. I resent patronizing gameification where people bolt some nominal gamed system onto a horrible job and call it a day as if it was just a question of perspective. That completely undermines the huge efforts invested into making games engaging. That said, if you can engender a feeling of competition and make people feel like they…
Competition doesn't motivate me, and if I want to feel like I'm "achieving something" I can go lift weights.
I think skinner boxes like Genshin Impact demonstrate how people can be motivated to go to great lengths for nothing. Just because you don't doesn't mean that the phenomenon is invalid.
Re: How could we gamify marketing efforts to make them more fun and engaging?
#8What if we could make marketing more like a game? Imagine being rewarded for your creativity and hard work.
> Imagine being rewarded for your creativity and hard work.
Doesn't that happen at the end of each month?