The Cold Start Problem with Service Businesses

#1

Post by azmorf » Thu, Apr 07, 2022, 3:29 PM UTC

The Cold Start Problem with Service Businesses
alexzub.io

Re: The Cold Start Problem with Service Businesses

#2

Post by PaulHoule » Thu, Apr 07, 2022, 4:11 PM UTC

I don't like the valorization of marketing over execution. Marketing is essential, but without execution is just brings disaster sooner rather than later.

Re: The Cold Start Problem with Service Businesses

#3

Post by azmorf » Thu, Apr 07, 2022, 7:52 PM UTC

PaulHoule wrote: post #2

I don't like the valorization of marketing over execution. Marketing is essential, but without execution is just brings disaster sooner rather than later.

I agree – marketing without execution is a recipe for disaster!

That said, execution without marketing/sales simply won't result in any revenue. Especially for a company that is only starting out. Something has got to help start the flywheel. It's a hard balancing act!