The Oxymoron of “Data-Driven Innovation”
chelseatroy.com
The Oxymoron of “Data-Driven Innovation”
1–10 of 52 posts
Re: The Oxymoron of “Data-Driven Innovation”
#2Re: The Oxymoron of “Data-Driven Innovation”
#3And on the many small tools I build for myself because the mainstream workflow just doesn't feel quite right. Some of them are a hit for other people, most not, but it doesn't matter that much to me because I really am building for myself. And yet, I'm often confused why nobody else is implementing something that is so obviously an incremental improvement in my mind, even if it's not something that's going to double your productivity or address the Real Problem or whatever.
Re: The Oxymoron of “Data-Driven Innovation”
#4I am not sure this hurts the post overall.
Re: The Oxymoron of “Data-Driven Innovation”
#5Oddly, including Amazon in that initial description sours the idea. It was decidedly not someone building something in a garage they thought was neat. Rather, it was chasing a long tail market by taking advantage of the large exposure of a website. I am not sure this hurts the post overall.
“At that time, in situ “applications” like bookstores, post offices, and auctions had a service gap: location dependence. You had to be at the place. That limited access to folks with time & transportation. It limited access even for wealthy, well-connected college kids.”
Essentially saying in this case everyone was marginalized. Though I guess you’re right in that might diminish the point because the “data-driven” approach could be used to target these large groups of “marginalized” people.
Re: The Oxymoron of “Data-Driven Innovation”
#6if touch ui wasn't more convenient for _everybody_, it would remain a weird niche use case. so it's still building for the majority use case - it's just building the right thing, not a "faster horse", so to speak.
the problem ive seen with data-driven design is overfocus on specific metrics, and the resulting tunnel vision leading to building "faster horses".
Re: The Oxymoron of “Data-Driven Innovation”
#7Re: The Oxymoron of “Data-Driven Innovation”
#8Oddly, including Amazon in that initial description sours the idea. It was decidedly not someone building something in a garage they thought was neat. Rather, it was chasing a long tail market by taking advantage of the large exposure of a website. I am not sure this hurts the post overall.
She did say - “At that time, in situ “applications” like bookstores, post offices, and auctions had a service gap: location dependence. You had to be at the place. That limited access to folks with time & transportation. It limited access even for wealthy, well-connected college kids.” Essentially saying in this case everyone was marginalized. Though I guess you’re right in that might diminish the point because the “…
There is also the very inconvenient fact that the value at the margin will, almost by definition, be lower than the majority. The only way to turn that, is by capturing the full margin.
You can see this with starlink. Getting some rural coverage for internet is not a large value proposition. Capturing all rural internet is.
Re: The Oxymoron of “Data-Driven Innovation”
#9Source: The One Device, the secret history of the iPhone by Brian Merchant
There is also the OXO vegetable peeler. It was designed for the creator's wife, she had arthritis. Then the whole company grew from that.
Re: The Oxymoron of “Data-Driven Innovation”
#10In the US at least this principal is true for all kinds of innovation - food, humor, clothing style, music, religion, science fiction, etc., etc. The boring homogenized dominant culture blands things out seeking an anti-creative hegemony, while the marginalized people keep things moving forward. From the 60s there was a truism that in a given situation the less powerful see more of the overall reality than the more p…